Vacatures coach

Amsterdam (Hybrid), Full-time or Part-time (Fractional, and in consultation)

About Syntho

When real data is sensitive, missing or problematic - turn to synthetic data!

Syntho is an Amsterdam-based start-up enabling organizations to safely and efficiently work with privacy-preserving, production-like data. Our mission is simple: unlock data by making high-quality synthetic data accessible.

Syntho is entering its next growth phase.

We are strongly focused on our core use cases, test data and demo data, targeting a clearly defined ICP. With initial product‑market fit, we are now scaling—and this role is key in driving that growth.

You’ll join at a pivotal moment: from early traction to market leadership in Europe.

What makes us unique? Syntho brings all synthetic data generation methods into one platform, including:

• Synthetic Data Masking
• Rule-Based Synthetic Data
• AI-Generated Synthetic Data

This allows organizations to tailor data generation to their exact use case—ensuring outputs are accurate, privacy preservative, and production-like.

Key Responsibilities Build & Scale the Revenue Engine

• Design and implement a repeatable, scalable sales organization
• Define the commercial strategy across outbound, inbound, and partnerships
• Build and optimize the full funnel: from lead generation to closing

Drive Sales Culture & Urgency

• Instill a high‑performance, sales‑driven mindset across the company
• Create urgency, focus, and accountability in commercial execution
• Set clear targets, KPIs, and performance rhythms

From Expertise to Execution

• Bring proven commercial expertise and translate it into practical processes
• Implement playbooks, cadences, and best practices
• Ensure consistent execution across the team

Lead & Grow the Team

• Hire, coach, and develop SDRs, AEs, and future sales leaders
• Act as a hands‑on leader—leading by example in deals and outreach
• Build a culture of ownership, learning, and results

Own Revenue Growth

• Take full ownership of pipeline, conversion, and revenue targets
• Identify growth opportunities within our ICP and use cases
• Work closely with founders on strategy, positioning, and pricing

Your Profile Commercial Leadership

• Proven experience in building and scaling B2B sales organizations
• Background as CRO, Head of Sales, or Commercial Lead in a SaaS or tech environment
• Strong track record in driving revenue growth and pipeline development

Builder Mentality

• You don’t optimize—you build from the ground up
• Experience creating structure where little exists
• Able to move fast while building for scale

Hands‑on execution Power

• Highly hands‑on and results‑driven
• Able to translate strategy into daily, repeatable execution
• Strong in setting up processes, tooling, and performance tracking

Sales Mindset & Energy

• You bring urgency, energy, and focus
• You naturally drive performance and accountability
• You know how to create momentum and push deals forward

Domain Affinity

• Experience with complex B2B solutions (data, AI, SaaS)
• Strong ability to understand technical products and translate value
• Customer‑first mindset with a focus on solving real problems

What’s in It for You

• Work at the forefront of AI and synthetic data innovation
• Contribute to solving one of the biggest challenges in tech: data privacy
• Grow with a fast‑scaling startup at a key inflection point
• Join a young, ambitious, and international team
• Enjoy regular team events, drinks, and offsites
• Modern office in Amsterdam + flexible working options

Location

Amsterdam (hybrid: office + work‑from‑home flexibility)

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