As Digital Manager Salesforce, you will play a pivotal role in steering the evolution of Salesforce across Customer Operations teams. Salesforce is firmly established as our central CRM platform, and its user base continues to grow rapidly. You ensure that the platform keeps delivering strategic value — by making it scalable, user‑friendly, and aligned with business priorities.
You define and own the Salesforce digital roadmap, translating long‑term company ambitions into actionable enhancements. You govern the New Project Request (NPR) process, ensuring each initiative is well‑scoped, prioritized, and supported from idea to execution. You work closely with IT and the Salesforce Center of Excellence (CoE) to deliver platform improvements that strengthen customer engagement, operational efficiency, and commercial outcomes across Europe and Retail Americas.
Your responsibilities include leading high‑impact digital projects, driving data quality standards, and ensuring that customer and operational data remains accurate and reliable. You coordinate a cross‑functional key‑user network to gather feedback, promote best practices, and stimulate consistent system adoption.
A crucial part of your success lies in empowering users. You design training programs, capability‑building initiatives, and adoption strategies to help teams get the most out of Salesforce. You turn digital potential into real‑world impact — improving customer experience, driving efficiency, and enabling better decision‑making.
#J-18808-Ljbffr€70000 - €90000 monthly