HR vacatures Apeldoorn

As a Sales Manager, you will play a key role in developing and maintaining long-term customer relationships across the German-speaking market. You will be responsible for managing the complete sales process, from identifying new business opportunities and preparing quotations to negotiating commercial agreements and ensuring excellent customer service throughout the sales cycle.
Working closely with internal departments, including Purchasing, Operations, and Logistics, you will match customer requirements with available equipment while building a strong understanding of the company's product portfolio and target industries. You will proactively manage your sales pipeline, maintain accurate records within the CRM system, follow up on customer enquiries, and identify opportunities to expand existing accounts.
This is an exciting opportunity for a commercially driven sales professional who enjoys building relationships, working in an international environment, and contributing to the growth of a business committed to sustainability and the circular economy.
Key Responsibilities

• Manage and grow an assigned customer portfolio within the German-speaking market.
• Develop and maintain long-term customer relationships while identifying new business opportunities.
• Support both sales and procurement activities related to industrial processing and packaging equipment.
• Assess commercial opportunities and contribute to negotiations with customers and suppliers.
• Collaborate closely with colleagues across international teams to achieve sales objectives and business growth targets.
• Maintain accurate customer, sales, and opportunity data within the CRM system.

RequirementsYour Profile

• C2 or C1 level of the German language, with excellent communication skills in English.
• Minimum of 5 years of experience in sales, inside sales, account management, or business development.
• Proven experience working within a B2B environment and managing customer relationships.
• Strong commercial mindset with the ability to identify opportunities, negotiate effectively, and drive revenue growth.
• Interest in and affinity for industrial machinery, technical equipment, manufacturing, or process-related industries.
• Ability to quickly develop product and market knowledge to support both sales and purchasing activities.
• Experience managing sales pipelines, quotations, customer follow-up, and opportunity tracking through CRM systems.
• Confident using modern business software, CRM platforms, and digital sales tools.
• Self-motivated and capable of managing a portfolio of customers with a high degree of autonomy.
• Strong organisational skills with the ability to prioritise multiple projects and customer requests.
• International business exposure and the ability to work effectively with colleagues and customers across different countries and cultures.
• A proactive, hands-on approach combined with a strong customer focus and solution-oriented mindset.

Benefits

• Competitive salary between €4,300 and €4,600 gross per month, depending on experience.
• Attractive variable bonus scheme.
• The opportunity to join a growing international organization with excellent long-term career prospects.
• Please note: This is a full-time, office-based position, and regular on-site presence is required.
• Full-time position (40 hours per week)
• Working hours: 08:30 – 17:00
• Travel expense reimbursement
• Pension scheme
• 31 vacation days per year based on full-time employment
• Initial one-year employment contract
• One-month probation period
• Preferred start date: 1 September 2026

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