Our client is looking for a Performance Marketing Coordinator with strong knowledge of SEM, SEA and SEO. In this role, you will support retail media campaigns, manage performance marketing activities and improve website content for search engines. Your main goal will be to increase website traffic, strengthen brand awareness and drive online sales.
The ideal candidate has a strong interest in digital marketing, enjoys learning new things and takes initiative to get results. Teamwork is important, as you will work closely with different departments and colleagues across regional and global teams. This is an international position based in the UK, with occasional travel within the EMEA region.
Your Responsibilities
- Work closely with the eCommerce and Sales teams to create, manage and improve advertising campaigns across retail media platforms such as Bol.com and Amazon, ensuring that sales and marketing targets are achieved.
- Conduct regular keyword and competitor research, test different approaches, analyse campaign performance and identify trends to improve the return on investment of paid search campaigns.
- Review online content and recommend improvements to product titles, descriptions and other website content to improve search visibility.
- Collaborate with content teams to share keyword research and search insights that support organic SEO performance.
- Use digital advertising and analytics tools, including Pacvue, Helium 10, Amazon Advertising, Vendor Central, Bol.com and Google Analytics, to manage campaigns and measure results. Explore new technologies and AI solutions to improve efficiency and simplify workflows.
- Advise and support colleagues across the business by sharing knowledge, providing training and recommending best practices in digital advertising, PPC and retail media.
- Work with the eCommerce and Marketing teams to plan and deliver product and brand campaigns.
- Prepare weekly and monthly performance reports, track key performance indicators (KPIs), summarise completed activities and recommend next steps to improve results.
- Good understanding of performance marketing, including conversion rates, attribution and online customer acquisition.
- Experience with analytics and reporting tools such as Amazon Vendor or Seller Central, Google Analytics, Stackline, SEMrush and Power BI.
- Advanced Excel skills and confidence working with data.
- Experience with A/B testing and multivariate testing to improve campaign performance.
- Knowledge of the latest developments and best practices in digital marketing and eCommerce.
- Strong organisational skills, attention to detail and the ability to manage time effectively and meet deadlines.
- Excellent written and spoken communication skills.
- Fluency in both English and Dutch. German language skills are a strong advantage.
- An interest in technology and consumer electronics.
- Around 1 to 2 years of experience managing PPC, search or programmatic advertising campaigns through platforms such as Bol.com Ads, Amazon Advertising, Amazon DSP, Google Ads, Criteo, Citrus Ads or similar platforms, either in a brand or agency environment.
- A proven ability to contribute to revenue growth and manage eCommerce platforms successfully.
- A direct full time contract from our client
- A competitive salary
- Bonus plan
- 25 days of annual leave, increasing to 30 days after 5 years, plus public holidays
- Flexible hybrid working, with 2 to 3 days in the office
- Optional private health and dental insurance
- Pension scheme
- Life insurance and income protection
- Employee support programme
- An extra day off for your birthday
- Employee discounts on company products
Salarisomschrijving
€2800 - €3300 monthly