Company: Zest Digital Marketing
Industry: Digital Advertising & Performance Marketing
Employment Type: Full-Time & Freelancer
I. About Zest Digital Marketing
At Zest Digital Marketing, we don’t just run ads — we drive measurable growth.
We are a performance-focused digital agency specializing in data-driven marketing strategies and scalable growth solutions. Our team partners with ambitious brands to unlock their growth potential through precise execution, continuous optimization, and deep platform expertise.
Our philosophy is simple:
Sustainable growth comes from the right strategy, disciplined execution, and relentless optimization.
We are looking for a Senior Performance Marketing Executive who combines strong analytical thinking with hands-on campaign execution.
II. Role
In this role, you will be responsible for planning, executing, and scaling paid media campaigns across Google Ads and Meta (Facebook & Instagram), directly contributing to lead generation, customer acquisition, and revenue growth.
III. Responsibilities
- Plan and run campaigns on Google Ads & Meta Ads
- Optimize performance based on KPIs (CPA, ROAS, CTR, CPC)
- Analyze audience, keywords, and competitors
- Work with creative team to improve ad performance
- Manage budgets and scale effective campaigns
- Set up and monitor tracking (GA4, GTM, Meta Pixel)
- Report performance and suggest improvements
III. Requirements
- 1–3+ years in Performance Marketing / Paid Media
- Hands-on experience with Google Ads & Meta Ads
- Strong analytical and data-driven mindset
- Able to manage multiple campaigns
- Good communication skills
IV. Nice to Have
- Experience in lead generation or e-commerce
- Knowledge of A/B testing, remarketing, funnel optimization
- Experience with larger budgets
V. Benefits
- Competitive salary + performance bonus
- Work with diverse and growing brands
- Learning and career growth opportunities
- Clear career path
- Competitive salary with performance-based incentives
- Opportunity to work with diverse clients and high-growth brands
- Fast-paced, performance-driven environment
- Continuous learning and development opportunities
- Clear career progression path (Senior → Lead → Manager)
VI. How to Apply
1. Your updated CV/Resume.
2. Performance Reports/Screenshots: Please include specific data or case studies showcasing the results of the Facebook Ads and Google Ads campaigns you are currently managing (or have managed recently). We are particularly interested in metrics such as ROAS, CPA, and conversion rates.
3. Subject line: Senior Performance Marketing Executive – Full Name