Join the dynamic Borealis Hotel Group and drive our sales success in the Netherlands!
About Borealis Hotel Group:
Borealis Hotel Group is a leading hospitality company managing a diverse portfolio of hotels across Europe, representing renowned brands such as Accor, IHG, Hilton and Marriott. We are seeking an energetic and results-driven Area Sales Manager Netherlands (f/m/d) to join our team and contribute to the continued success of our Dutch properties.
Key Responsibilities:
• Acquire new customers across all market segments
• Conduct research, qualify leads, and identify opportunities using sales analysis tools (e.g. Agency360)
• Manage and develop existing customer relationships through regular contact, visits, and networking
• Conduct annual contract negotiations, business reviews, RFPs and framework agreements in cooperation with Revenue Managers and General Managers
• Organize and lead site inspections, customer events, presentations etc.
• Work closely with hotel teams, revenue managers, the marketing manager and the Area Director of Sales to align commercial strategies
• Support the preparation of annual Sales & Marketing Plans and budgets
• Monitor market trends, competitor activity, and customer reputation
• Participate in and contribute to sales and strategy meetings etc.
• Contribute to online and social media marketing campaigns together with the Digital Marketing Manager
• Participate in cross-departmental projects and bring forward innovative ideas to support business growth
Our portfolio in the Netherlands:
• Holiday Inn Express Amsterdam -City Hall
• ibis budget Amsterdam City South
• Adagio Amsterdam City South
• Staybridge Suites The Hague - Parliament
• Holiday Inn Eindhoven - Airport
As an Area Sales Manager(f/m/d), you will be responsible for driving sales activities across our hotels in the Netherlands, with a strong focus on acquiring new customers, strengthening existing relationships, and maximizing revenue. This role offers a unique opportunity to work with multiple international hotel brands and to collaborate closely with our hotel teams, revenue managers, and commercial leaders. You will play a key role in shaping sales & marketing strategies and bringing creative, hands-on initiatives to life.
Who are you?
You are pro-active, customer-focused and commercially driven
You have several years of professional experience in sales, ideally within the hotel industry
You are fluent in English and Dutch (additional languages are an advantage)
You have strong organizational skills, a structured and creative mindset, and an entrepreneurial spirit
You are confident in making decisions, prioritizing effectively, and keeping a clear focus on results
You demonstrate excellent communication and negotiation skills with a professional appearance
You are self-motivated, flexible, and open to occasional travel
What's in it for you?
Borealis Hotel Group is offering plenty of opportunities to grow your career across our hotels and support office. In addition, we offer:
• A competitive salary
• Pension conditions according to Pensioenfonds Horeca en Catering
• 25 holidays and 8% holiday pay per year (based a full time contract)
• Company car
• The opportunity to work with a diverse portfolio of international hotel brands.
• Training and professional development opportunities
• Possibility to work at the different locations where our hotels are located
• Staff rate program
• Collaboration and support from major hotel chains (Accor, IHG, etc.)
• A dynamic, international work environment with career development opportunities
Apply now!
Grab your passion for sales, marketing, and hospitality and join us! We are looking forward to receiving your CV and motivation letter. You can apply via the button.
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