Vacatures brand manager Utrecht

Are you an enthusiastic marketeer who thrives in a complex, international environment? Do you want to make a real impact in Nike's most diverse and fastest-growing region? The CEMEA Marketing Team (Central Europe, Middle East & Africa) is looking for a proactive specialist to elevate Nike's retail brand experience.

• €32 - €38 per hour, based on experience
• 40 hours per week
• assignment for six months (until September 2026)
• Nike - EHQ (Hilversum)

Nike is seeking a passionate marketeer with a proven track record. You have a heart for sport, youth culture, and the consumer. You are a self-starter who embraces complex challenges and can drive clarity and structure where needed.

• Team leadership and experience in matrix management.
• A growth mindset and the ability to be an innovative storyteller.
• Omni-channel experience and a dedication to executional excellence.
• The discipline to manage project budgets and assess ROI (Return on Investment).
• Experience: A strong background in brand marketing and/or retail marketing.
• Strategic and operational: You can translate a vision into a concrete plan and ensure flawless execution.
• Communication: You are a strong voice for your region and know how to align various stakeholders, both internally and externally.
• Mindset: You possess a pioneering mindset, are highly adaptable, and constantly strive for improvement and innovation.

In this position, you will be the driving force behind the marketing strategy across the full CEMEA retail marketplace (Nike Direct and Wholesale). You will ensure that every consumer touchpoint reflects Nike’s brand priorities and standards. You will be part of the CEMEA Marketing Team. This region covers more than 85 countries and is home to 1.7 billion young, diverse consumers. It is an environment full of opportunity, featuring over 5,800 points of sale, including Nike’s largest store in the world. Here, you will work alongside top athletes and be part of the most significant sporting and cultural moments on the planet.

• Project management: Lead Marketing Operations projects, manage budgets, and monitor strict timelines.
• Retail offense: Translate global strategies into local plans for seasonal campaigns, window displays, EKIN activations, and in-store storytelling.
• Efficiency: Create tools and processes that positively impact productivity and profitability.
• Collaboration: Work closely with external agencies, vendors, and internal partners (Sales, Supply Chain, Merchandising) to ensure executional excellence.
• Content and assets: Ensure the consistent and efficient delivery of category content from global/geographical levels to the local territories.

You will be based at Nike's inspiring European Headquarters (EHQ) in Hilversum, a dynamic campus that reflects the values of the brand. Nike offers a hybrid working model (3 days in the office, 2 days from home).

• Access to the gym facilities on campus.
• Commuting allowance of € 0,23 per km.
• 25 vacation days if you work 40 hours per week a full year.
• Diverse team.
• Work from home allowance of €5 per day on days you are working from home.
• 8.33% holiday allowance.

Does this vacancy seem like a perfect match for you? Then apply and send me your motivation and resume!