Join a fast-growing, listed company with a purpose! We are looking for a hands-on Senior Marketing Manager to help us build our brand and business in the Netherlands. Join our team and inspire thousands of drivers to transition towards electric mobility. Together with 400+ colleagues, we have the ambition to build Europe\'s best fast-charging network. The NL team consists of multifunctional professionals located in the Amsterdam Headquarters of Fastned. We are the market leader in fast-charging in the Netherlands with over 180 locations.
About the roleAs Senior Marketing Manager at Fastned Netherlands, you are responsible for making the Fastned brand stand out in the market. You’ll identify and implement what needs to be done to make the Fastned stations the preferred place to charge for EV drivers, including visibility and complementary facilities. You will work closely with your multifunctional team: NL PR manager, European Digital marketing managers, Growth team, Network Development, Public Affairs and with external agencies. Your scope has a mixture of strategic and operational value, including the day-to-day management of all brand-related work in the Dutch market.
Your responsibilities include:
- As Senior Marketing Manager you are the spider in the web of the brand positioning in the Dutch market and therefore the important link between the Global teams and the local teams;
- The EV market is growing fast and we have great momentum to build our brand with new EV drivers and the people that will change in the next few years. Your job is to step in this opportunity and come with ideas on how to build more awareness and attract more consumers;
- Improve our brand recognition and awareness, and drive conversion via our app registrations;
- Analyse market developments to ensure Fastned is strongly positioned in the market, plan accordingly, and evaluate the impact of our efforts in the NL market;
- Improve the quality of our communication and proposition based on local insights and international guidance;
- Monitor and report on results and manage budgets;
- Manage local agency support such as media agencies and brief our in-house creative team;
- Project lead local initiatives to bring them to the Dutch market such as localising global toolboxes and initiating own local initiatives.
We are looking for someone who has an entrepreneurial mindset. You think big and want to do bold things, while at the same time look at the impact and effectiveness. You continuously learn, improve, and implement.
Additionally, you bring along the following:
- A genuine affinity for Fastned\'s mission: accelerating the transition to electric mobility;
- 5-8 years of relevant experience in marketing and/or branding;
- (Near-) Native Dutch speaker and professional-level English;
- Analytical skills to analyse data and form into insights;
- Experience working with multifunctional teams, with the ability to make sound commercial and financial decisions, quickly understand problems, propose solutions, and manage stakeholder expectations;
- Ability to inspire, support, and understand the interplay between people and processes.
We work hard to change the world, but we don\'t forget to recognise & celebrate our successes, big and small. We put a focus on work-life balance, provide you with genuine work flexibility and have family-friendly policies in place.
Our benefits include the following:
- Stock option plan → we believe in shared value creation;
- A training and development budget of €3,000 per year per employee, because development and training are important to us and our sector offers endless opportunities;
- Daily vegetarian lunches, snacks & drinks are provided at our office locations;
- A pension plan, fully covered by Fastned;
- The opportunity to work from our other offices in Amsterdam, Cologne, Paris, London & Zurich, with reimbursement for work-related travel expenses;
- Full access to our electric vehicle fleet with all charging expenses covered;
- Next to fun events year-round, we throw notorious Christmas parties and organise an amazing yearly trip abroad with all employees;
- Other perks include flexible working hours, full travel compensation and the working gear of your choice.
We would love to hear from you – and don’t worry if you don’t tick all the boxes. Apply now, send us your CV and explain in your motivation letter why you’re excited about joining our mission.
The application process will consist of the following steps:
- Online Intake interview with our Senior Talent Acquisition Specialist, Lisa;
- Online Interview with the Head of PR & Comms and one of our Regional Marketing Managers;
- In-person assignment interview with the Head of PR & Comms, the Country Head NL, and our PR Manager NL;
- In-person interview in our Amsterdam office with key local team members.
If you have questions or need further information regarding your application, please contact our recruitment team via recruitment(at)fastned(dot)nl.
Fastned stands for equity and inclusion. We welcome applications from people of all backgrounds, gender identities, sexual orientations, religions, neurodiversity, disabilities, parental status or any other protected characteristic that makes you unique.
#J-18808-Ljbffr€60000 - €80000 monthly