About Nimbl
Nimbl is a premium brand for cyclists that want to ride faster and look good. Founded in Italy, it focuses on high-performance cycling shoes and is now expanding into new markets and launching its own apparel line. With a passionate, close-knit team, Nimbl is dedicated to exceeding expectations on and off the bike. The brand is part of Pon Holdings B.V.
About Pon
Pon is a global company with over 110 businesses in 34 countries, focused on mobility and key trends like urbanization, electrification, sustainability, and digitalization. It represents major automotive brands such as Volkswagen, Audi, SEAT, and Porsche, and is active in the cycling industry with more than 15 premium bike brands, including Cervélo, Cannondale, Gazelle, and Santa Cruz. Pon emphasizes respect, long-term partnerships, and meaningful contributions to both employees and society.
The Opportunity
As our Global eCommerce Manager, you are the commercial motor of Nimbl. In this start-up to scale-up phase, you move quickly from strategy to execution to build our digital presence and drive global revenue. You lead the online marketing efforts, ensuring that our premium identity translates into a luxury digital shopping experience.
About Your Job
- Growth & Performance: Drive traffic and conversion via Google, Meta, and SEO while optimizing our global tech stack (WooCommerce/CRM).
- Data-Driven Strategy: Track and optimize CPO, CAC, and CLTV to ensure high ROI on all digital activations.
- Brand Experience: Translate Nimbl's premium positioning into a seamless, high-end online journey.
- Omnichannel Support: Leverage partnerships, such as Team Visma | Lease a Bike, to boost sales across D2C, B2B, and retail channels.
- Retention: Implement CRM and email marketing strategies to increase customer lifetime value.
What You Bring
- Proven Expert: Experience in a "start-up to scale-up" environment with a results-oriented mindset.
- Cycling DNA: A deep understanding of the cycling industry and the specific needs of high-end riders.
- Tech-Savvy: Expert knowledge of WooCommerce, CRM systems, and performance marketing tools.
- Entrepreneurial: You thrive in a lean team, take full ownership, and have a proactive, energetic attitude.
- Thrives in a fast-growing and innovative organization.
- An energetic and positive attitude.
- Bonus: Background in Outdoor or Luxury industries is a strong plus.
- Languages: Professional English is required. Dutch and/or Italian is a plus.
What We Offer
- A hands-on role in a fast-growing premium cycling brand.
- A collaborative and passionate international team culture.
- Employee discounts and involvement in exciting product launches.
- Dynamic environment, with potential for growth.
- The position includes a market-based salary.