Are you that sharp thinker who grows brands with insights that influence behavior, both conscious and unconscious? Does terms like Mental Availability, ROAS and Brand Lift make your heart beat faster? And do you see how AI is fundamentally changing the world of brand and campaign optimization? Then we are looking for you!
Unlock brand growth with insights, AI and strategic adviceAt Blauw Brand & Campaign, you'll help leading brands move forward with impactful insights, smart dashboards and strategic advice. You work at the cutting edge of branding, analytics, research, media and AI, and know how to translate data into concrete next steps for marketing teams. Whether it's optimizing a cross-media campaign or building long-term brand power, you're their trusted advisor.
What are you going to do?- You will lead strategic (research) projects from start to finish, with a strong focus on brand effectiveness & campaign impact.
- You connect brands with insights that really matter, and help them grow through better decisions.
- You will deploy innovative methods and AI applications to answer customer questions smarter and faster.
- You make complex data understandable, with strong visualizations, compelling stories and inspiring presentations.
- You will build lasting relationships with clients and be an energetic sparring partner at the CMO level.
- 3 to 5 years of experience in brand research or analytics, brand tracking or campaign impact measurement.
- Experience applying insights in a commercial or strategic context.
- Affinity for AI, innovation and smart tooling such as Brand KPI dashboards or MMMs.
- Talent for translating data into strategic advice and concrete next steps.
- Strong skills in project management and client relations.
- Excellent command of Dutch and good English language skills.
- A salary between €3,750 - €5,500, depending on experience.
- A results bonus if you achieve your goals.
- Lots of room for initiative, creativity and your own ideas.
- A progressive environment where innovation and AI are not buzzwords, but daily practice.
- A vibrant team, a rooftop terrace in the middle of Rotterdam, a fresh lunch and plenty of space to work hybrid.
- Inspiring clients and projects that challenge you every day.
Salarisomschrijving
€3750 - €5500 monthly