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Job Title: Sales Manager
Location: Home-based with regular travel
About the Company
Our client is a well-established and globally connected organisation operating within the food ingredients and manufacturing sector. With a strong reputation for quality, innovation, and customer partnership, the business supplies a diverse portfolio of products and services to major food manufacturers across the UK and Ireland.
The company fosters a collaborative, performance-driven culture and is committed to sustainable growth, continuous improvement, and delivering value to its customers.
Role Overview
Our client are seeking a commercially driven and strategic Sales Manager to manage and develop a portfolio of high-value regional accounts. This role plays a key part in driving revenue growth, profitability, and long-term customer partnerships while supporting the delivery of wider commercial objectives.
You will work cross-functionally with internal teams and customer stakeholders to implement effective commercial strategies and identify new business opportunities.
Key Responsibilities
Sales & Profitability
* Drive sales volume and profit across assigned accounts
* Deliver against strategic, budgetary, and financial targets
* Monitor performance and implement improvements to maximise results
Account Management & Negotiation
* Lead negotiations and implement annual agreements with key customers
* Ensure alignment with company policies and commercial strategy
* Identify and secure new accounts to support business growth
New Business Development
* Identify opportunities for new products and ingredient solutions
* Collaborate on high-impact commercial projects
* Engage with customer teams across NPD, production, quality, and marketing
Financial Management
* Monitor financial performance and payment terms
* Work with finance to optimise commercial conditions and reduce risk
Market Intelligence & Relationship Building
* Build strong, long-term customer relationships
* Gather and share market insights, trends, and competitor activity
* Support informed business decision-making through market knowledge
Candidate Requirements
Experience & Knowledge
* Proven experience in key account management or a similar commercial role
* Track record of delivering sales growth and profitability
* Strong understanding of the food manufacturing sector (baking industry knowledge highly desirable)
* Experience managing complex commercial projects and new business initiatives
Skills
* Excellent negotiation and influencing skills
* Strong analytical and data-driven decision-making ability
* Effective communication and stakeholder management skills
* Ability to work cross-functionally in a collaborative environment
Attributes
* Strategic and commercially astute mindset
* Proactive and solutions-focused approach
* Strong organisational and decision-making skills
* Ability to work independently while contributing to team success
* Detail-oriented with a focus on continuous improvement