This is an exciting opportunity for a commercially focused marketer who can combine strategic thinking with hands-on delivery. The successful candidate will take ownership of brand awareness, campaign execution and lead generation activity, driving measurable marketing performance across multiple channels.
We're looking for a proactive marketing professional who enjoys developing strategy while remaining closely involved in execution. You'll have access to administrative support for CRM, events and digital updates, but you'll be the driving force behind marketing campaigns, content, lead generation and performance analysis.
You'll work closely with Sales and senior stakeholders to ensure marketing activity delivers qualified leads, strengthens market presence and contributes to business growth.
Key Responsibilities
* Develop and deliver integrated marketing campaigns focused on brand awareness, engagement and lead generation.
* Plan, execute and monitor campaigns through Salesforce CRM, ensuring accurate tracking, reporting and attribution.
* Manage lead nurturing workflows, segmentation and marketing automation activity.
* Analyse campaign performance, lead quality, conversion rates and ROI, providing recommendations for continuous improvement.
* Develop and implement digital marketing initiatives across website, SEO, email marketing and paid channels.
* Create and manage engaging content across social media platforms.
* Work closely with Sales to align marketing activity with target sectors, key accounts and commercial objectives.
* Coordinate exhibitions, trade shows and industry events, ensuring activity is effectively measured and evaluated.
* Conduct market and competitor research to identify opportunities and support business growth.
* Manage external marketing agencies and suppliers where required.
About You
We're looking for an experienced B2B marketer who understands how to build campaigns that generate leads and support commercial growth.
You'll ideally bring:
* Proven experience in a broad marketing role with responsibility for campaign management, lead generation and brand development.
* Experience within construction, building products, manufacturing, engineering, industrial or another technical and product-led sector.
* Strong Salesforce CRM experience, including campaign management, reporting, workflows and lead nurturing.
* Experience delivering multi-channel marketing campaigns across digital, content, email and events.
* Strong analytical skills with the ability to interpret data and make informed marketing decisions.
* Experience working closely with sales teams to improve lead quality and conversion.
* Excellent organisational and project management skills.
* A hands-on approach and willingness to take ownership of marketing delivery.
* Basic design capability using tools such as Canva or Adobe Creative Suite.
Why Apply?
This role offers the opportunity to take ownership of marketing within an established business operating in a specialist construction-related market. You'll have the autonomy to shape campaigns, influence strategy and see the direct impact of your work on lead generation and business growth.
* £40,000 - £47,000 depending on experience
* Office-based role in Leeds LS9
* Own vehicle required due to location and occasional travel requirements
* Free on-site parking
* 25 days holiday plus bank holidays
* Employee discounts scheme
* Employee Assistance Programme
* Cashback healthcare scheme after 12 months
* Pension scheme
If you're an ambitious, commercially minded marketer with experience in construction, manufacturing or a similar technical environment, we'd love to hear from you.
ST TALENT is acting as an Employment Agency in relation to this vacancy and is recruiting on behalf of our client
Salary description
£40000.00 - £47000.00 per year