Marketing and Communications Lead
Hours : Part-time | 24 hours / 3 days per week
Contract : 41 working weeks per year | Term-time focused
Salary : £38,000-£42,000 FTE, pro rata | Actual salary approx. £20,147-£22,268
The opportunity
We are recruiting a creative, organised and proactive Marketing & Communications Lead for a specialist education setting in Somerset. This is a varied, hands-on role for someone who enjoys combining strategy with content creation and wants to make a visible impact in a values-led environment supporting children and young people with additional needs.
You will take ownership of the organisation's day-to-day marketing and communications, helping to strengthen its profile, showcase achievements, build its digital presence and ensure communications are consistent, engaging and professional.
What you will be doing
* Plan and deliver marketing activity across the academic year, including campaigns, events and community engagement.
* Manage and develop the website, keeping content accurate, current and engaging.
* Own social media channels and the content calendar, creating regular posts, graphics, photography and short-form video.
* Produce newsletters, prospectuses, flyers, posters, signage and other communications and promotional materials.
* Capture and manage high-quality photography and video content, ensuring appropriate consent, safeguarding and GDPR requirements are followed.
* Support open days, key events, recruitment marketing and employer-brand activity.
* Identify positive stories and PR opportunities and help build relationships with local media and community organisations.
* Monitor website, social media and campaign performance and use insights to improve future activity.
* Manage agreed marketing spend and coordinate external suppliers such as designers, printers, photographers and videographers.
What we are looking for
* Previous experience in marketing, communications, digital content or a similar role.
* Excellent written communication skills and the ability to adapt content for different audiences.
* Professional experience managing social media accounts and creating digital content.
* Confidence producing photography, graphics and/or video content.
* Strong organisation, attention to detail and the ability to manage multiple projects and deadlines.
* A proactive, collaborative approach and confidence working with colleagues at different levels.
* Good digital and IT skills, with an understanding of confidentiality, GDPR and responsible use of information and images.
* A commitment to safeguarding and a positive approach to working in an environment supporting children and young people.
Useful, but not essential
* Experience in education, SEND, charity or another purpose-led setting.
* Experience with Canva, Adobe products or similar design software.
* Website CMS, analytics, photography/video editing, PR or press-release experience.
* Experience supporting recruitment marketing or employer branding.
The package
* 24 hours per week, typically across 3 days.
* 41 working weeks per year plus 4.95 weeks paid annual leave (45.95 paid weeks in total).
* £38,000-£42,000 full-time equivalent, pro rata; actual salary approximately £20,147-£22,268 depending on experience.
* Based on site in Somerset.
Safeguarding
The successful candidate will be subject to appropriate pre-employment and safeguarding checks, including an Enhanced DBS check with Children's Barred List check, identity and right-to-work verification, satisfactory references and online searches in line with current safeguarding guidance.
We are an equal opportunity employer and select staff on merit, irrespective of age, disability, gender reassignment, marriage & civil partnership, race, sex, sexual orientation, religion or belief.
Refresh Recruitment Limited does not presently hold a Sponsorship License and while this status is reviewed regularly there is no present proposal to apply for such a License
Salary description
£20000.00 - £22200.00 per year