Global Account Director

Global Account Director – Heineken International Brands

As a Global Account Director at Carat (a Dentsu brand), you will lead Heineken’s International Brands portfolio in Amsterdam, driving alignment across global brand teams, markets, disciplines, and partner agencies to deliver stronger marketing outcomes and growth.

Key Accountabilities

• Lead day-to-day account delivery across multiple projects, brands, and markets.
• Deploy global through-the-line planning frameworks, helping markets localise them effectively and commercially.
• Guide cross-disciplinary teams across strategy, partnerships, insights, data, martech, operations, and account management.
• Build trusted senior relationships with Heineken stakeholders, dentsu teams, and agency partners.
• Identify opportunities to bring in specialists, develop new workstreams, and strengthen dentsu’s contribution.
• Support the integration of data-driven planning and optimisation approaches with Amplify and the Global Media Centre of Excellence.
• Share market intelligence, best practice, and strategic insight across the network.

Professional Skills & Qualifications

• Strong global account management credentials with deep media planning expertise.
• Proven success leading international clients and cross-functional teams in matrixed environments.
• Experience working with client teams, media partners, and agency partners across creative, social, search, and PR.
• Excellent communication, presentation, stakeholder management, and senior influencing skills.
• Strategic, solution-focused, commercially aware, and confident using data and insight to improve effectiveness.
• High emotional intelligence, sound judgement, resilience, and the ability to build trust through direct conversations.

Benefits

• Hybrid Work Model: 40% remote, 60% in the Amsterdam office.
• 30 paid days off per year, including 25 flexible days, 5 fixed dentsu holidays, 3 mental well-being days, and 2 additional days for volunteering.
• Clear growth opportunities within a global agency network.
• People-first culture with diverse, supportive team and opportunities for collaboration, learning, and development.

Location

Amsterdam, Netherlands

Employment Type

Full time, Permanent Contract

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