Location: Chelmsford
Salary: £50,000 per annum
Hours: Full-Time, Monday to Friday
Reports To: Senior Leadership Team / Director
Direct Reports: Marketing Team (3 employees)
About the Role
We are looking for an ambitious and commercially minded Marketing Manager (Head of Marketing) to lead and develop our growing marketing function. This is a brand-new position, offering an exciting opportunity to shape marketing strategy, drive business growth, and build a high-performing team.
The successful candidate will oversee a team of three marketing professionals, ensuring effective delivery of campaigns, content, webinars, product marketing, and business initiatives. They will be responsible for maximising marketing performance, managing budgets, introducing innovative ideas, and supporting the customer lifecycle to increase revenue and business success.
This role would suit an experienced marketing professional who is looking to make a significant impact and has the desire to grow and progress within the company.
Key Responsibilities
Marketing Leadership & Strategy
Develop and implement the company's marketing strategy to support business growth and revenue generation.
Lead, motivate, and develop a team of three marketing professionals.
Establish clear objectives, priorities, and performance measures for the marketing team.
Identify new opportunities, innovative ideas, and creative solutions to increase brand awareness, customer engagement, and revenue.
Work closely with stakeholders across the business to align marketing activities with commercial objectives.
Campaign & Content Management
Oversee the planning, creation, and delivery of marketing campaigns across multiple channels.
Support and manage webinar programmes, ensuring successful planning, promotion, and execution.
Guide the development of high-quality content including email campaigns, articles, case studies, social media content, and promotional materials.
Ensure all marketing activities are aligned with the company brand and messaging.
Product & Lifecycle Marketing
Support the launch and promotion of products and services.
Develop marketing initiatives that improve customer acquisition, retention, and engagement throughout the customer lifecycle.
Collaborate with sales and operational teams to maximise opportunities and customer satisfaction.
Monitor customer insights and market trends to identify improvements and growth opportunities.
Project Management & Governance
Review, approve, and sign off marketing briefs, campaigns, content, creative assets, and final projects.
Ensure all projects are delivered on time, within scope, and to a high standard.
Maintain effective workflows and processes to maximise team productivity.
Budget & Performance Management
Manage and monitor marketing budgets, ensuring all activities remain within agreed financial constraints.
Evaluate campaign performance and marketing return on investment (ROI).
Produce regular reports and recommendations based on results and business objectives.
Identify opportunities to improve efficiency and marketing effectiveness.
Person Specification
Essential Skills & Experience
Minimum 5 years' experience in a marketing leadership or management role.
Proven experience leading and developing a marketing team.
Strong understanding of digital marketing, content creation, webinars, campaigns, and product marketing.
Experience managing marketing budgets and delivering measurable results.
Excellent project management and organisational skills.
Strong communication and stakeholder management abilities.
Commercially aware with a focus on revenue growth and business performance.
Ability to manage multiple priorities in a fast-paced environment.
Creative thinker with a proactive and solutions-focused approach.
Desirable
Experience working in a B2B environment.
Knowledge of marketing automation and CRM platforms.
Experience managing the full customer lifecycle.
Previous experience building or restructuring a marketing function.
Personal Attributes
The ideal candidate will:
Be innovative, entrepreneurial, and commercially driven.
Enjoy leading and supporting others to achieve success.
Be confident making decisions and taking ownership.
Have a strong desire to grow with the business and progress their career.
Be passionate about delivering high-quality work and achieving results.
Bring fresh ideas and continuously seek ways to improve marketing performance.
What We Offer
Salary of £50,000 per year
Full-time, Monday to Friday working pattern.
Opportunity to shape and lead a growing marketing function.
Career progression and development opportunities.
Chance to make a significant impact on business growth and success.
Collaborative and supportive working environment.If you are an ambitious marketing leader looking for an opportunity to drive growth, inspire a team, and develop your career within a growing business, we'd love to hear from you.
Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.
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Salary description
£25.64 - £25.64 per hour