Brand Marketing Manager (for Nike)

Are you an innovative marketeer with a passion for sport, street culture, and storytelling? Do you want to be the driving force behind the Nike brand in the most dynamic region in the world? Nike is looking for a strategic and creative Brand Marketing Manager for Nike Sportswear (NSW) to join their team in the CEMEA region (Central Europe, Middle East & Africa).

• €32 - €38 per hour, based on experience
• 40 hours per week
• assignment for six months (until September 2026)
• Nike - EHQ (Hilversum)

Nike is seeking an enthusiastic marketeer who embraces the complexity of an international matrix organization and thrives in a fast-paced market.

• Passion for sport: You have a strong affinity for Football, Basketball, and the cultural impact of the Nike and Jordan brands.
• Experience: Proven experience in Brand Management and leading inclusive teams.
• Communication: Ability to craft a strategic vision and drive clarity with all stakeholders.
• Pioneering mindset: A self-starter who embraces complexity and constantly looks for more efficient processes and new opportunities.
• Analytical and creative: Use metrics and ROI to inform your plans while never losing the emotional connection with the consumer.

In this role, you are responsible for creating demand for Nike's products and strengthening the Nike brand within the sports and lifestyle markets. You will translate deep consumer insights into groundbreaking campaigns that inspire youth across the entire region.

• Strategic vision: Develop the umbrella strategy to connect with youth in the CEMEA region through NSW, ensuring a unique brand distinction.
• Campaign management: Lead world-class, cross-functional brand campaigns from end-to-end. You will author sharp briefs and uphold the highest brand standards.
• Innovation and storytelling: Act as a master storyteller, translating trends and insights into opportunities for athletes and key marketplace moments.
• Operations and budget: Manage project budgets, timelines, and marketing tools to maximize productivity and profitability.
• Stakeholder management: Serve as the linchpin between global teams and local cities, collaborating closely with partners in Sales, Merchandising, and Supply Chain.
• Team leadership: Lead, coach, and inspire the EHQ-based marketing team while supporting colleagues across various territories.

You will be based at Nike's inspiring European Headquarters (EHQ) in Hilversum, a dynamic campus that reflects the values of the brand. Nike offers a hybrid working model (3 days in the office, 2 days from home).

• Access to the gym facilities on campus.
• Commuting allowance of € 0,23 per km.
• 25 vacation days if you work 40 hours per week a full year.
• Diverse team.
• Work from home allowance of €5 per day on days you are working from home.
• 8.33% holiday allowance.

Does this vacancy seem like a perfect match for you? Then apply and send me your motivation and resume!