This is a strategic role focused on building credibility, driving engagement, and generating commercial opportunities rather than passive social media posting.
The Opportunity
Reporting to senior leadership, you will manage day-to-day marketing execution across all business units. This position is designed with clear career progression to fast-track you into a Marketing Manager role overseeing group-wide strategy, budgets, and future hiring as the company expands.
Key Responsibilities
1. Content Creation & Brand Development
*
Produce commercially focused content (articles, case studies, infographics, newsletters) tailored to business owners, CFOs, and senior decision-makers.
*
Translate complex technical topics into clear, compelling messaging while maintaining brand identity across all channels.
*
Partner with internal technical experts to uncover client success stories and industry insights.
2. Digital Marketing & Social Media
*
Own social media channels with a focus on LinkedIn for B2B engagement and lead generation.
*
Build content calendars and deploy targeted email marketing campaigns and digital outreach initiatives.
*
Support website content management, SEO optimization, and performance tracking across digital touchpoints.
3. Omnichannel Campaigns & Market Expansion
*
Deliver integrated campaigns across digital, social, email, and traditional print literature.
*
Support international expansion campaigns targeted at US-based businesses and cross-border partners.
*
Align marketing activities with sales goals, reporting performance metrics directly to senior management.
Candidate Requirements
Essential Criteria
*
B2B Marketing Experience: Proven background in professional services, corporate consultancy, or service-based B2B environments.
*
Content & Copywriting: Strong skills translating technical concepts into engaging copy and multi-channel marketing collateral.
*
Digital & Social Mastery: Hands-on experience with LinkedIn lead generation, email marketing, and design tools like Canva or Adobe Creative Suite.
*
Commercial Drive: Solid understanding of ROI tracking, sales pipeline alignment, and a clear ambition to step into management.
Desirable Criteria
*
Exposure to technical consultancy, engineering, construction, or R&D tax sectors.
*
Familiarity with US market expansion, CRM platforms, marketing automation, Google Analytics, or LinkedIn Campaign Manager.
Strategic Career Progression
1.
Initial Phase (Marketing Associate): Establish consistent branding, master core messaging, and manage end-to-end content delivery.
2.
Development Phase (Strategic Ownership): Lead campaign strategy, market research, brand positioning, and US expansion efforts.
3.
Leadership Phase (Marketing Manager): Step into full management of group strategy, marketing budgets, and team expansion.
Package & Details
FeatureDetailsPositionB2B Marketing AssociateClient LocationSalford Quays, ManchesterSalary£30,000 to £40,000 Base DOEOn-Target Earnings£40,000 to £50,000 OTE (Performance Bonus)Employment TypeFull-Time, Permanent (Mon to Fri, 9:00am to 5:00pm)Progression PathDirect route to Marketing Manager
Why Apply Through Us for This Role?
*
Direct Access: Work closely with senior leadership without corporate red tape.
*
Multi-Sector Exposure: Broaden your portfolio across two high-value consultancy sectors.
*
Real Career Track: Fast-track your transition from execution to strategic marketing management.
How to Apply
Contact David at Greys Specialist Recruitment
Salary description
£30000.00 - £40000.00 per year