Marketing Executive

Marketing Executive

Location: Worcester
Salary: dep on exp
Type: Full-time / Permanent

About the Role
We are looking for a creative, proactive, and tech-savvy Marketing Executive to join our growing recruitment business. This is a varied and hands-on role where you will play a key part in promoting our brand, supporting business development, and ensuring our vacancies reach the right audiences.
Working closely with the recruitment team, you will take ownership of marketing campaigns, content creation, and events, helping to position the business as a trusted partner within our specialist markets.
 
Key Responsibilities
Job Advertising & Content Creation

Write engaging and compelling job adverts tailored to attract high-quality candidates
Ensure consistent tone, messaging, and brand alignment across all job postings
Regularly update and refresh adverts to maximise visibility and response rates Digital Marketing & Social Media

Manage and grow the company's presence across platforms such as LinkedIn and Instagram
Create and schedule engaging content including market insights, job highlights, and company updates
Monitor engagement and performance, making recommendations for improvement Email Marketing

Plan and execute targeted mass mailing campaigns to clients and candidates
Design and distribute newsletters, job alerts, and marketing communications
Maintain and segment mailing lists to ensure effective targeting and compliance  
Events, Networking & Brand Presence

Coordinate and support the delivery of events such as networking evenings, client events, and industry seminars
Take ownership of the company's networking calendar, ensuring strong representation at key events across the Three Counties and Birmingham
Identify and recommend opportunities to raise brand visibility through events and partnerships Group Collaboration & Brand Voice

Work closely with colleagues across the wider group to ensure a consistent and aligned marketing approach
Actively contribute to group initiatives, ensuring the business has a clear and engaging voice across all shared platforms and campaigns
Share ideas and best practice to strengthen overall brand presence and collaboration Systems & Marketing Technology

Confidently use CRM systems, job board platforms, and marketing tools to manage campaigns and track performance
Utilise email marketing platforms (e.g., Mailchimp) and scheduling tools efficiently
Analyse campaign data and metrics to optimise marketing activity
Support the adoption and improvement of marketing systems and processes across the business General Marketing Support

Assist in developing marketing campaigns to support business growth
Track and report on campaign performance and ROI
Support the wider team with marketing materials, templates, and branding  
About You

Previous experience in a marketing role (ideally within recruitment or a fast-paced B2B environment)
Strong copywriting skills with the ability to produce engaging content
Highly systems-focused and tech-savvy, with confidence using CRMs, marketing platforms, and digital tools
Comfortable managing multiple platforms and quickly picking up new systems
Highly organised with the ability to manage multiple projects simultaneously
Creative mindset with a proactive and solutions-focused approach
Strong attention to detail and commitment to brand consistency  
What We Offer

The opportunity to shape and develop the marketing function within a growing business
A collaborative and supportive team environment
Exposure to a variety of projects across digital, events, and branding
Ongoing training and development opportunities  
This is a full time permanent position with a competitive salary including -

25 days annual leave, plus bank holidays, to all individuals
Electric car scheme
Cycle to work scheme
Life assurance
Group personal pension plan
Flexible holiday purchase scheme
Employee assistance programme- 24/7 confidential helpline as well as online support
Enhanced family pay - maternity, paternity, parental and compassionate leave  
For more information on this position, please contact Harriet Ali at Four Squared Recruitment.
If you have not heard from us within three weeks of submitting your application, please assume that your application has been unsuccessful on this occasion. We thank you for your interest and encourage you to apply for future opportunities