Do you have strong generalist digital marketing and social media experience?
Do you have strong marketing skills around campagins, social media and content?
If you can answer yes to the above questions then this could be the PERFECT role for you!
Reed Marketing & Creative are partnered with a successfully growing B2B business, who are looking for a Digital Marketing Specialist to join their amazing marketing team.
Key Responsibilities:
Drive Social Media Growth: Champion the group's social media strategy to expand follower base and boost engagement (likes, comments, shares) across existing and emerging platforms.
Manage Content Planning: Own the social media content calendar, ensuring timely creation of compelling written posts and visuals aligned with brand identity.
Execute and Monitor Activity: Schedule posts, actively engage with followers by responding to comments and messages, and monitor online conversations to maintain a strong brand presence.
Lead Email Marketing: Develop and implement the email marketing strategy, including managing the company's database, creating impactful campaigns (copy and graphics), and designing templates.
Analyse Performance: Track and report on key metrics for social media and email campaigns, providing actionable insights and recommendations for continuous improvement.
Maintain Online Platforms: Assist with updates and enhancements to the company's main website and other digital tools, including the catalogue and ordering platform
What the Successful Candidate Will Have:
Proven Experience: Demonstrated track record in managing social media platforms and executing content strategies that drive engagement and growth.
Creative and Strategic Mindset: Ability to develop compelling content and campaigns that align with brand identity and resonate with target audiences.
Technical Skills: Proficiency in social media management tools, email marketing platforms, and basic design software (e.g., Canva, Adobe Suite).
Analytical Ability: Strong skills in tracking, reporting, and interpreting performance metrics to inform data-driven decisions.
Digital Expertise: Familiarity with website content management systems and an understanding of SEO principles.
Excellent Communication: Strong written and verbal communication skills with an eye for detail and brand consistency.
In return you will receive a salary paying circa £37K depending on experience + excellent benefits + hybrid working (4 days office 1 day home) + Free parking when in the office.
If you are keen to know more about this fantastic opportunity as a Digital Marketing Specialist position, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading
Salary description
£30000.00 - £37000.00 per year