As a Marketing Campaign Manager, you will develop integrated campaigns and sustainment action plans for Fluke EMEA – driving execution forward for multiple complex programs, initiatives, and product lines. Our campaign managers work with Commercial Strategy, Sales, and Product Marketing to gain an in‑depth understanding of our customers, including various personas, jobs‑to‑be‑done, and product applications. You will partner with execution teams across Channel Marketing, Demand Generation, Digital Marketing, Creative Services, Web Development, and external agencies to ensure all customer‑facing touchpoints reinforce the strategy.
We work in a highly flexible environment where your personal and career development is one of our key priorities. Working for Fluke feels like having a second family; we truly care about each other and always have each other’s back.
Responsibilities- Establish monthly, quarterly, and annual marketing plans with the Commercial Strategy team, including multi‑channel campaigns to establish our brand with the target audience, gain market credibility, drive demand, and build loyalty and advocacy among existing customers.
- Develop integrated marketing campaigns and sustainment action plans – planning, messaging development, creative briefing, asset creation management, and support activation through Channel Marketing and Demand Generation teams.
- Follow up on campaign development, track progress, and inform partners on status in a structured manner.
- Analyze, review, and present campaign performance monthly/quarterly to partners, recommending areas for additional exploration and improvement; optimize or right‑size the marketing plan to address gaps or opportunities based on findings.
- Act as the EMEA marketing ambassador for Marketing and Sales teams, collaborating with Global Marketing to strengthen the global brand.
- Stay curious to seek latest insights, developments, and experimentation opportunities, proactively sharing learnings with the wider team.
- Understand the digital customer journey thoroughly, linking offline and online to offer the best experience to the customer.
You will be part of the EMEA Marketing Communications team—a diverse mix of nationalities, talents, and professional backgrounds. Onboarding includes introductions to each Fluke department, product and application training, customer visits, meetings with commercial strategy and marketing teams, and participation in fun activities that keep the team dynamic.
Experience- Bachelor’s Degree in business, (digital) marketing, communications, or related field.
- 5+ years of experience in a mid‑to‑large size company responsible for vertical market campaign strategies and executing 360 marketing campaigns.
- Extensive project planning and management skills, able to balance multiple projects simultaneously.
- Excellent written and verbal communication skills in English, with a consistent track record of delivering powerful messaging; ability to write and edit customer‑facing marketing communications.
- A combination of B2B (lead generation) and B2C experience.
- Self‑starter with proven initiative, effective multitasking, and the ability to navigate ambiguity in a fast‑paced environment; biased toward action.
- A collaborative mindset and approach to projects that require teamwork across marketing units and other departments.
- Creative, innovative, results‑oriented, with demonstrated ability to work as a great teammate to drive business success.
- Exceptional Teams: work across functions, regions, and organisations, solving complex problems together.
- Customer Success Drives Innovation: deep customer insight fuels product, service and process innovation.
- Kaizen Culture: continuous improvement drives our process and product evolution.
- Inclusion and Diversity: a culture where everyone belongs, speaks their mind, and is supported.
- Compensation: position eligible for a bonus as part of the total compensation package.
We are an Equal Opportunity Employer. Fortive Corporation and all Fortive Companies are proud to be equal‑opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistance@fortive.com.
#J-18808-Ljbffr€60000 - €80000 monthly