Brand & E-commerce Merchandise Manager - Consumer Direct

Are you an e-commerce expert who sees the "big picture"? We are looking for a Merchandising Manager who understands that a great digital shop is built on both sales performance and brand love.

In this dual-focus role, you won't just be moving products; you will be the architect of the consumer journey on our brand website. You will balance marketing storytelling with commercial data to ensure that when a customer visits us, they don't just see a product-they find a solution that improves their health and well-being.

Your Impact & Responsibilities

1. Elevate the Consumer Experience (Marketing Focus)

• Tell a Story: Drive and organize digital pages so they effectively showcase best sellers and key trends.
• Build Loyalty: Partner closely with SEO and CRM teams to ensure our brand is the first choice for consumers throughout their entire journey.
• Optimize the Journey: Analyse how consumers move through our site to improve engagement, conversion, and average basket value.
• Brief and Coordinate Content: Work with European Marketing and digital teams to ensure your categories are represented beautifully across all digital touchpoints.

2. Drive Commercial Growth (Sales Focus)

• Manage the "Digital Shelf": Take full responsibility for the performance of specific Personal Health categories within the European D2C team.
• Inventory & Planning: Collaborate with merchandising planning to ensure we have the right products in stock at the right time.
• Campaign Execution: Brief and execute digital campaigns, using data to make smart recommendations for future growth.
• Promotional Strategy: Identify and launch promotional activities that drive sales while protecting our profit margins.
• Operational Excellence: Ensure all product details-from pricing and categorization to upsell opportunities-are accurate and optimized for conversion.

3. Deliver cross-category impact

• Lead project(s)/assignment(s) that drive operational excellence and/or process improvement across different categories and markets - to be agreed based on capabilities/skills set

• You have a Bachelors degree with at least 3 years of related experience (or a Masters degree with a minimum of 2 years of professional experience) in sales or marketing. Digital/E-commerce experience required.
• You are comfortable with e-commerce metrics and use data to solve complex problems.
• You enjoy working in a multi-functional, diverse team and can communicate effectively with stakeholders across the business. Building relationships is key.
• You look proactive for solutions, have a "continuous improvement" mindset and respond quickly to changes
• You have a basic understanding of LEAN principles (Certified LEAN Basic).

• Period: asap - 31st August 2026
• Hours: 40 per week
• Salary: € 4.721 - € 5.508 per month (40 hours per week)
• Location: Amsterdam (Hybrid set-up: 3x week at the office (Mon, Tue, Thu)

The Consumer Direct (D2C) team in the market Europe Personal Health (PH) organization led by Marlies Gebetsberger. This team will be responsible for the transformation and innovation in the Personal Health business of market Europe. We will have a virtual, diverse network organization, with passionate colleagues who are energized to fulfil our purpose of improving peoples health and well-being through meaningful innovation, whilst always delighting consumers via outstanding consumer engagement and digital strategies