Marketing Analytics Manager - 6-Month FTC

Marketing Analytics Manager - 6-Month FTC
c.£55k + 10% Company Bonus (Pro Rata) + Benefits Package
Location: Hybrid - Didcot, Oxfordshire - 3 Days On-site / 2 Days Remote
Must be Eligible to Work in the UK
  
This is an excellent opportunity for an inquisitive, personable & analytically minded professional who enjoys working closely with Marketing & Sales Teams, understanding business challenges and turning Marketing, Customer & Sales Data into meaningful commercial insights & recommendations.

We're looking for someone who can hit the ground running, proactively engage with stakeholders, challenge existing thinking and bring fresh ideas to the table. This is very much a business-facing role rather than a purely technical, behind-the-scenes Analytics position.

Role:

Marketing Analytics & Insights: Analyse Marketing, Customer & Sales Data, identifying trends, opportunities and actionable insights to improve Commercial Performance.
Business Partnering: Proactively engage with UK & Global Marketing & Sales Teams, understanding business challenges, identifying opportunities and influencing data-driven decisions.
Reporting & Dashboards: Design, develop and optimise Dashboards, Reports & KPIs, translating complex data into clear, meaningful recommendations.
Campaign & Customer Analytics: Analyse Campaign Performance, Marketing Channels, Customer Behaviour, Segmentation & Conversion Rates to identify improvements.
A/B Testing & Optimisation: Help shape, develop and refine A/B Testing Frameworks, designing experiments and evaluating results to improve Customer Engagement & Conversion.
Data & Commercial Performance: Collaborate with Technology & Analytics Teams on Data Integration, Quality, Benchmarking, Marketing Targets & Performance Reporting.
UK & Global Projects: Contribute to varied and innovative Analytics initiatives, delivering insights, presentations and recommendations to stakeholders.
Knowledge Sharing: Help Marketing Teams develop their understanding of Campaign Analysis, Reporting Tools & Data Interpretation. Skills / Experience Required:

Proven experience within Marketing Analytics, Insights or Digital Analytics.
Creative, inquisitive, proactive and commercially minded, with the confidence to challenge thinking, identify opportunities and recommend improvements.
Strong experience analysing Marketing, Customer & Sales Data, translating findings into actionable commercial recommendations.
Hands-on experience with Power BI, Tableau or Alteryx.
Google Analytics knowledge and a good understanding of SQL.
Data Manipulation, Reporting & Dashboard Development.
Experience analysing Marketing Campaigns, Customer Behaviour, Segmentation & Performance Metrics.
Strong Business Partnering & Stakeholder Management experience, ideally working closely with Marketing & Sales Teams.
Excellent communication, presentation and interpersonal skills, with the ability to engage and influence stakeholders.
Ability to work independently, manage priorities and make an immediate contribution. Desirable Experience:

Excel, A/B Testing Frameworks, Statistical Modelling & Conversion Rate Optimisation.
Python, R, BigQuery & Google Tag Manager.
Marketing Cloud, Sprinklr & Contentsquare.
Improving Marketing Reporting, Data Quality & Analytics Processes.
Experience supporting UK & International Projects.   
Keywords: Marketing Analytics Manager, Insights & Analytics Manager, Senior Insights Lead, Digital Analytics, Data Analyst, Commercial Analytics, Marketing Business Partner, Google Analytics, GA4, Power BI, Tableau, Alteryx, SQL, Excel, Marketing Reporting, Dashboards, Campaign Analytics, Customer Segmentation, A/B Testing, CRO, Data Visualisation, Stakeholder Engagement, Didcot, Oxfordshire, FTC. T6/MN/(phone number removed)