PPC Executive

PPC Executive, Leeds, LS19

Reactive Recruitment are working with a long-standing and reputable digital marketing/design agency who are currently looking for a talented PPC Executive to work on a hybrid basis from their head office in Leeds, West Yorkshire.

PPC Executive - Package:

Starting salary of £28,000–£30,000 per annum
Hybrid working with head office in Leeds
Office-based every Tuesday and Thursday, with remote working for the remainder of the week
Fantastic opportunity to develop within a growing and evolving PPC department
Overview:

Our client currently seek a motivated PPC Executive to join their growing PPC team. This is a great opportunity for someone with 1–3 years’ hands-on PPC experience who is ready to take the next step in their career within an established digital marketing environment.

You’ll take day-to-day responsibility for a portfolio of smaller, lower-budget client accounts, managing and optimising campaigns across Google Ads, Microsoft Advertising and Meta Ads. You’ll work closely with the PPC Manager, following established processes while taking ownership of campaign performance, tracking and optimisation.

The role will also provide the opportunity to contribute ideas towards improving workflows, reporting and the overall client experience as the PPC department continues to grow and develop.

Duties include:

Manage and optimise PPC campaigns across Google Ads, Microsoft Advertising and Meta Ads
Take day-to-day responsibility for a portfolio of lower-budget PPC accounts
Monitor campaign performance, budgets, spend and conversion trends
Build and refine keyword lists, ad copy, audience targeting and campaign structures
Monitor and optimise bidding strategies, match types and Performance Max campaigns
Support and develop tracking setups using GA4, Google Tag Manager and other tracking platforms
Review campaign data and identify opportunities to improve performance and return on investment
Identify potential upsell and cross-sell opportunities across existing client accounts
Work closely with account managers to support smooth client onboarding and communication
Assist with creative tasks using Canva or Photoshop where required
Follow internal processes to ensure consistent delivery and high-quality campaign management
Contribute ideas to improve PPC workflows, reporting processes and client experience
Work closely with the PPC Manager and wider digital marketing team
Keep up to date with PPC developments, platform changes and industry best practices
Experience Required:

1–3 years’ experience managing and optimising PPC campaigns (agency experience preferred)
Strong understanding of Google Ads, Meta Ads and Microsoft Advertising fundamentals is essential
Good knowledge of keywords, match types, bidding strategies and Performance Max campaigns
Basic experience using GA4, Google Tag Manager and other tracking platforms is essential
Good communication skills with the ability to explain PPC concepts clearly
Strong organisational skills and attention to detail
Comfortable working independently and managing multiple client accounts
Ability to follow established processes while taking ownership of day-to-day campaign activity
Desirable:

Experience working within a digital marketing agency
Familiarity with Canva or Photoshop
Experience identifying upsell or cross-sell opportunities within existing client accounts
We look forward to receiving your application.

KEY: PPC Executive, PPC Manager, PPC Coordinator, PPC Executive, Leeds, Bradford, West Yorkshire