This is a fantastic opportunity for a hands-on product marketing specialist to play a key role in shaping product positioning, launches and go-to-market activity across their portfolio.
Based on a hybrid working basis, you’ll be expected to attend the London office as well as client sites nationwide when required. The role is 40 hours per week, Monday to Friday and is paying up to £70K.
What you’ll do:
Develop clear and compelling product positioning, messaging and value propositions across target markets and personas.
Lead end-to-end go-to-market planning for new products, solutions and product releases.
Coordinate launches across Product, Marketing, Sales and Customer Success.
Create engaging sales enablement materials, including presentations, one-pagers, case studies, battlecards and competitor guides.
Gather customer, prospect and commercial insight to help shape product and marketing strategy.
Conduct market and competitor analysis and turn findings into actionable insights.
Develop messaging and campaigns that support product adoption, customer engagement and expansion.
Work with the wider marketing team on product webpages, campaigns, videos, webinars, customer stories and thought leadership.
Build strong relationships with Product Management, Sales, Customer Success, Marketing and senior leadership.
Measure the success of launches and campaigns, identifying opportunities for continuous improvement.
The ideal candidate will have:
Proven experience in a Product Marketing Manager or similar product marketing role.
Essential B2B SaaS experience.
A good understanding of customer and market research, competitor analysis and sales enablement.
Excellent written and verbal communication skills, with the ability to turn technical product information into clear and compelling customer messaging.
A hands-on, organised and detail-focused approach.
Strong stakeholder management skills and the ability to work confidently across multiple teams.
Company Benefits:
Private healthcare
Life Assurance
Annual bonus opportunity
Hybrid working
Competitive holiday allowance
Enhanced maternity and paternity leave
Plus more!
If you’re looking for a role where you can have genuine influence across product, marketing and commercial strategy, we’d love to hear from you!
Please reach out to one of the team at Liberty Recruitment Group for more information
Salary description
£65000.00 - £70000.00 per year