Growth Lead

A leading, early-stage technology business is building an AI "system of action" for UK lettings and estate agencies - sitting on top of the agent's CRM and running core operational work (prospecting, viewings, maintenance, compliance and arrears). A big part of this runs through a voice agent that answers calls when branches cannot.

They're hiring their first Growth Lead to own the growth function end-to-end - shaping positioning, building demand from scratch, and scaling a repeatable engine that drives qualified demos and pipeline.

Role: Growth Lead
Location: London (SW1H) - office-based (4 days/week)
Type: Permanent, full-time
Salary: DOE + equity

Key responsibilities include:

Own positioning and messaging - find what makes a busy, sceptical audience lean in, and prove it lands
Build the demand engine across content, events, organic, founder-led and paid social
Own the funnel from first touch through to qualified demo - ensuring consistent flow for sales
Get close to customers - speak to agents, sit in on sales calls, and turn insights into campaigns
Measure performance across channels - know what's working, why, and what to change
Hire and build a small team once the motion is working and a playbook exists

Key skills and experience include:

Proven experience building demand from near-zero in vertical/SMB B2B (with clear impact to show)
Comfortable selling something the market does not yet "know it needs" to non-technical, time-poor buyers
Hands-on, builder mindset - enjoys creating the playbook rather than inheriting one
Data-led channel ownership - strong on measurement and iteration
Practical interest in AI tools (hands-on use of LLMs/agents in workflows is a strong plus)