Lead Generation Specialist
Inspire Resourcing are currently recruiting a Lead Generation Specialist on behalf of our client in Mansfield.
As our clients Lead Generation Specialist, you'll be responsible for creating a high-quality pipeline of qualified opportunities across our clients diverse portfolio of services. You'll use a combination of research, insight and outbound engagement to identify prospective clients, initiate meaningful conversations and qualify opportunities for our clients sales team.
This is a consultative role requiring curiosity, commercial awareness and confidence engaging with senior decision-makers. Success will come from asking the right questions, understanding business challenges and building relationships that lead to long-term partnerships.
Key responsibilities:
* Develop and execute proactive lead generation strategies to identify new business opportunities across companies marketing, creative, digital, ecommerce and operational service offering.
* Research and identify target organisations, key stakeholders and decision-makers across multiple sectors.
* Engage prospective clients through telephone, email, LinkedIn and other outbound channels.
* Qualify opportunities by understanding customer needs, challenges and strategic priorities.
* Build and maintain a healthy pipeline of high-quality sales opportunities using CRM systems.
* Work collaboratively with the sales team and subject matter experts to ensure a seamless handover of qualified opportunities.
* Monitor pipeline performance, analyse activity and conversion data, and continuously refine lead generation approaches.
* Stay informed on market trends, customer challenges and industry developments.
* Consistently achieve and exceed agreed lead generation and pipeline targets.
Requirements
* Proven experience in lead generation, business development or outbound B2B sales.
* Excellent communication, questioning and relationship-building skills.
* Confidence engaging with senior decision-makers.
* Experience using CRM systems to manage pipelines and customer activity.
* Strong organisational skills and exceptional attention to detail.
* Self-motivated, results-driven and able to work independently.
Skills
Required Skills
* Communication
* Problem Solving
* Teamwork
* Time Management
* Attention to Detail
Nice to Have
* Leadership
* Project Management
* Analytical Thinking
* Adaptability
Job Role: Lead Generation Specialist
Location: Mansfield
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