Branch Manager

Job Description – Branch Manager

Location : Hemel Hempstead HP2 7DN

Reports To : Operations Manager

Purpose of the Role

To lead, develop, and grow a profitable roofing merchant branch by delivering excellent customer service, achieving sales and margin targets, managing operational performance, and ensuring the safety and development of all branch employees. The Branch Manager is responsible for the overall success of the branch, including sales, stock management, transport, yard operations, customer relationships, and team leadership.

Key Responsibilities

Sales & Business Development

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Achieve branch sales, margin, and profitability targets.

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Develop and implement local sales strategies to grow existing accounts and win new business.

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Build strong relationships with roofing contractors, housebuilders, developers, and trade customers.

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Monitor competitor activity and market trends.

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Work closely with internal and external sales teams to maximise opportunities.

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Ensure effective management of quotations and follow-up activity.

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Promote the full range of roofing products and services.

Leadership & People Management

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Lead, motivate, and develop all branch employees.

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Conduct regular team meetings and performance reviews.

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Recruit, train, and retain high-performing staff.

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Manage employee performance, attendance, conduct, and development.

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Foster a positive, customer-focused culture.

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Ensure compliance with company policies and procedures.

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Customer Service

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Deliver exceptional customer service standards.

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Resolve customer complaints promptly and professionally.

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Maintain strong customer relationships and encourage repeat business.

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Ensure customer enquiries and orders are handled efficiently.

Operations Management

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Oversee daily branch operations including trade counter, warehouse, yard, and transport.

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Ensure deliveries are completed accurately and on time.

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Maintain high standards of housekeeping and presentation throughout the branch.

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Manage stock levels, stock accuracy, and stock rotation.

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Investigate and resolve stock discrepancies.

Financial Control

Manage branch costs and expenditure.

Monitor branch profit and loss performance.

Control bad debt exposure and credit issues.

Ensure pricing and margins are maintained in line with company expectations.

Review key performance indicators and implement improvement plans where required.

Health, Safety & Compliance

Ensure full compliance with Health & Safety legislation.

Promote a strong safety culture across the branch.

Conduct regular site inspections and risk assessments.

Ensure all employees receive appropriate safety training.

Manage accidents, incidents, and near-miss reporting.

Maintain compliance with transport and operator licence requirements where applicable.

Key Performance Indicators (KPIs)

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Sales turnover growth

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Gross profit and margin achievement

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Branch profitability

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New account generation

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Customer retention

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Stock accuracy

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Health & Safety compliance

Delivery performance

Employee engagement and retention

Credit control performance

Skills & Experience Required

Essential

Previous management experience within a roofing merchant, builders merchant, or construction supply environment.

Proven track record of achieving sales and profit targets.

Strong leadership and people management skills.

Excellent commercial awareness.

Knowledge of roofing products and construction materials.

Experience managing stock, transport, and warehouse operations.

Strong communication and negotiation skills.

Good IT skills including merchant systems and Microsoft Office.

Full UK driving licence.

Desirable

Experience managing a multi-million-pound branch.

CPC qualification or transport management knowledge.

Forklift licence.

Health & Safety qualification (IOSH or equivalent).

Personal Attributes

Commercially driven

Customer focused

Results orientated

Strong decision maker

Highly organised

Positive and motivational leader

Professional and resilient under pressure

Excellent relationship builder

Strong problem-solving ability

Package

Competitive salary depending on experience £…………………….

44.5 Hours Per Week

Mondy to Thursday 6:30am to 4:30pm and Friday 6:30am to 4:00pm

Branch performance bonus

Company Vehicle

Pension scheme

23 days holiday plus bank holidays

Ongoing training and career development opportunities

Success in the Role

A successful Branch Manager will consistently grow sales and profitability, maintain excellent customer relationships, develop a high-performing team, ensure safe and efficient branch operations, and establish the branch as the preferred roofing merchant within its trading area