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WR Engineering

Sales Manager

WR Engineering Birmingham
50,000 to 55,000
32 - 40 hour


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    WR Engineering

    Sales Manager

    WR Engineering Birmingham
    50,000 to 55,000
    32 - 40 hour
    Status Open
    Apply now

    Apply on the employer's website


    What we ask

    Education

    No minimum education required

    What we offer

    Salary
    £50,000 to £55,000
    Hours
    32 to 40 hours per week
    Employment type
    permanent

    Job description

    Sales Manager - Packaging Machinery
    UK Wide | Field Based | Extensive Travel Required

    Salary: £50,000 - £55,000 + Bonus + Company Car / Car Allowance

    We are recruiting for an experienced and commercially driven Sales Manager or Sales Engineer to join a well-established and innovative packaging solutions provider, recognised for delivering high-quality vertical packaging systems into the food and produce sectors.

    This is a high-impact, autonomous role focused on driving UK market share, developing OEM partnerships, and expanding product penetration within an already strong customer base.

    The Opportunity

    You will take ownership of a territory, leading business development initiatives and building long-term strategic relationships across the produce and food packing industry. The position offers the opportunity to play a key role in shaping sales strategy and contributing to the continued growth of a respected and technically advanced organisation.

    The business is known for its expertise in vertical form-fill-seal packaging technology, providing efficient, reliable, and high-performance machinery tailored to high-volume food production environments.

    Key Responsibilities

    Develop and execute structured sales strategies across the UK market
    Drive new business acquisition within the produce and food packing sector
    Identify and secure new OEM partnerships
    Introduce new products and solutions into existing accounts
    Build and maintain long-term customer relationships at multiple levels
    Conduct market and competitor analysis to support commercial positioning
    Prepare accurate monthly, quarterly, and annual sales forecasts
    Contribute to wider business planning and growth strategy
    Operate in line with company KPIs and profitability targets

    About You

    Minimum 3 years' experience in technical sales within packaging machinery/food packing market.
    Proven track record of winning new business and exceeding sales targets
    Strong consultative, solution-led sales approach
    Technically competent, with the ability to communicate complex solutions clearly
    Commercially astute with a structured and proactive mindset
    Excellent interpersonal and relationship-building skills
    Self-motivated and comfortable working autonomously in a field-based role
    Willingness to travel extensively across the UK, with occasional international travel

    What's on Offer

    £50,000 - £55,000 base salary
    Performance-related bonus
    Company car or car allowance
    High level of autonomy and ownership of UK territory
    Opportunity to work with advanced packaging technology
    Clear scope to influence growth strategy and progression within the businessWR Engineering are the #1 recruitment partner for engineering, manufacturing & technical sales jobs. We recruit for permanent jobs UK wide.

    WR is acting as an Employment Agency in relation to this vacancy
    Salary description

    £50000.00 - £55000.00 per year

    Apply now

    Apply on the employer's website

    Apply now

    Apply on the employer's website


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