Location: Sheffield
Salary: £40,000 - £50,000 dependent on experience
About the Role
We are recruiting on behalf of our client, an established and thriving manufacturing business who are seeking an experienced and commercially-minded Marketing Manager to lead and deliver their marketing strategy.
This is a fantastic opportunity for a creative and results-driven marketing professional who enjoys balancing strategic planning with hands-on delivery. The role will be responsible for driving brand awareness, generating high-quality leads, enhancing digital presence, and supporting ambitious business growth plans.
Working closely with the sales leadership team, you'll play a key role in developing marketing initiatives that deliver measurable commercial outcomes while strengthening the company's position within its target markets.
Key Responsibilities
Brand & Strategic Marketing
Develop and implement marketing strategies aligned with business growth objectives.
Maintain and develop brand guidelines, ensuring consistency across all communication channels.
Promote and strengthen brand positioning within key markets and industry sectors.
Manage and govern company imagery, branding assets, and marketing materials.Digital Marketing
Lead SEO activities to improve online visibility and website performance.
Manage Google Ads and PPC campaigns, monitoring ROI and campaign effectiveness.
Develop and execute social media strategies, including content creation, scheduling, and engagement.
Oversee website content, functionality, user experience, and analytics reporting.
Monitor and analyse digital marketing performance, identifying opportunities for continuous improvement.Lead Generation & Commercial Support
Develop and manage lead generation campaigns to create a strong pipeline of marketing-qualified leads.
Work closely with sales teams to align marketing activity with commercial objectives.
Produce sales collateral including brochures, presentations, case studies, and supporting marketing materials.
Measure campaign effectiveness and optimise activity to maximise return on investment.Events & Industry Marketing
Plan and coordinate trade shows, exhibitions, and industry events.
Manage advertising opportunities within relevant industry publications and associations.
Identify opportunities to increase market visibility, customer engagement, and brand awareness.Marketing Operations
Manage marketing budgets and ensure cost-effective campaign delivery.
Maintain marketing documentation, systems, and asset libraries.
Manage relationships with external agencies, suppliers, and creative partners.
Ensure effective version control and governance of marketing materials.About You
We are looking for an ambitious marketing professional who combines creativity with commercial awareness and is confident operating both strategically and operationally.
Essential Requirements
Previous experience within a Marketing Manager or similar marketing leadership role.
Strong knowledge of SEO, Google Ads, digital marketing, and social media management.
Proven track record of generating leads and supporting business growth.
Experience managing websites, analytics platforms, and marketing performance reporting.
Excellent content creation, copywriting, and communication skills.
Strong project management and organisational capabilities.
Ability to work collaboratively with sales teams and senior stakeholders.
Commercially focused with a data-driven approach to marketing performance.Desirable Requirements
Experience within engineering, manufacturing, industrial, or technical B2B environments.
Knowledge of CRM systems and marketing automation platforms.
Experience managing exhibitions, trade marketing, and industry events.
Familiarity with graphic design and content creation tools.What's on Offer
The opportunity to shape and develop a growing marketing function.
A highly visible role with genuine influence on business growth and brand development.
A collaborative and supportive working environment.
Long-term career progression opportunities as the marketing function expands.
The chance to work closely with senior leadership and contribute directly to commercial success.Apply Now
If you're a proactive and commercially driven marketing professional looking for an opportunity to make a real impact within a growing business, we'd love to hear from you.
Apply today with your CV to discuss this opportunity in confidence.
Adecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.
Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.
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Salary description
£40000.00 - £50000.00 per year