This role is responsible for delivering effective marketing campaigns across email, SMS, property portals, social, web and other core channels, that support property sales across a portfolio new homes developments in London and the Home Counties.
The successful candidate will help shape and improve the digital customer journey end-to-end, ensuring customers have a smooth, intuitive digital experience from their first enquiry through to reservation.
This is an exciting opportunity for an experienced and innovative digital-first marketer looking to make an impact in the new homes sector.
What you’ll do
* Plan and deliver digital marketing campaigns that generate leads, drive engagement and support sales performance
* Design and build best practice email and SMS campaigns that are engaging, accessible, compliant and optimised for performance
* Manage and optimise property portal listings to maximise quality, visibility and conversion rates
* Monitor, analyse and report on KPIs and performance across campaigns and core channels
* Maintain high-quality CRM data to enable effective segmentation, automation and targeting
* Work collaboratively with the wider Peabody campaigns marketing team and external agencies to deliver high-performing paid campaigns (Meta, Google, etc.)
* Contribute to SEO and content strategies to increase organic traffic
* Support a data-driven marketing approach across the team by delivering clear insights and identifying opportunities to improve performance
* Support marketing activity for Peabody’s portfolio of resale homes
What you’ll need
Essential:
* Experience in delivering effective digital marketing campaigns
* Experience delivering email marketing campaigns
* Confident creating content and writing clear, engaging copy for email and web
* Experience using Customer Relationship Management (CRM) and Content Management Systems (CMS)
* Experience using analytics tools to track and improve performance
* Experience writing copy for email, SMS and the web
Desirable:
* Experience in the new homes property sector
* Experience using MS D365 / Real Time Journeys
* Experience using Umbraco CMS
Why Join Us?
When you join Peabody, you’re joining a team guided by our values, Be Kind, Do the Right Thing, Love New Ideas, Celebrate Diversity, Keep Our Promises, and Pull Together. We believe in creating a workplace where everyone feels supported, included, and empowered.
What We Offer
* 30 days’ annual holiday, plus bank holidays
* Two additional paid volunteering days each year
* Flexible benefits scheme, including family friendly benefits and access to a discount portal
* 4 x salary life assurance
* Up to 10% pension contribution
Please read before applying:
Peabody does not provide sponsorship as a licensed UK employer.
If this sounds like we are right for you and you’d love to be part of Peabody, we’d like to hear from you. Please apply now by submitting an anonymised CV and a short statement explaining why you’re the perfect fit for this role.
If you have any questions about this role, please email Talent Specialist, Ryan Loasby.
Interview Dates: We are looking to conduct interviews on Thursday 23rd and Tuesday 28th July with the 2nd stage interviews being held on Tuesday 4th August and Thursday 6th August.
The closing date for this advert will be Wednesday 15th July at 11:59pm. However, we reserve the right to close this advert early should we receive a high volume of suitable applications
Salary description
£40803.00 - £40803.00 per year