Grade: Level 7
Location: Leeds (Hybrid Working)
Salary: £41,064 per annum (pro rata)
Contract: 3-Month Temporary Contract
About the Role
We are seeking an experienced and creative Content Manager to join a leading public sector organisation on a temporary basis. This role is responsible for planning, creating, editing and publishing high-quality, engaging content that supports strategic communications campaigns and organisational publications.
The successful candidate will have experience producing a wide range of digital content in the health sector including website copy, blog articles, email campaigns and social media content. You will ensure all content aligns with brand guidelines, meets digital accessibility standards and follows SEO best practice to maximise audience reach and engagement.
Key Responsibilities
Research, develop and create engaging content for a variety of digital channels, including websites, blogs, email campaigns and social media.
Conduct in-depth research using credible sources to develop accurate, informative and audience-focused content.
Generate creative content ideas that support communications objectives and campaigns.
Create and source visual assets, including graphics, social media imagery and appropriate stock photography, to complement written content.
Apply SEO best practice, including keyword research and on-page optimisation, to improve search visibility and increase web traffic.
Edit, proofread and quality assure content to ensure accuracy, consistency, tone of voice and compliance with organisational standards.
Collaborate with communications, digital, design and project teams to deliver integrated content that supports organisational objectives.
Ensure all content complies with digital accessibility standards, including WCAG 2.2 guidelines and inclusive communication best practice.
Monitor and evaluate content performance using analytics tools, providing insights and recommendations to inform future content strategy.
Person Specification
Essential Skills and Experience
Exceptional written communication skills with the ability to produce clear, engaging and accurate content for a range of audiences and channels.
Proven ability to translate complex or technical information into accessible and compelling content without compromising accuracy.
Experience creating and managing content across websites, blogs, email marketing and social media platforms.
Proficiency in using Canva or similar design software to create engaging visual content.
Experience sourcing appropriate stock photography and digital assets.
Strong research skills with the ability to gather, analyse and synthesise information from a variety of credible sources.
Good understanding of SEO principles, including keyword research, search intent and on-page optimisation techniques.
Knowledge of digital accessibility standards, including WCAG 2.2 and inclusive content best practice.
Experience using analytics platforms, such as Google Analytics, to evaluate content performance and inform content strategy.
Experience using Content Management Systems (CMS), particularly Drupal, together with Google Workspace and Microsoft Office applications.
Ability to adapt writing style and tone to suit different audiences, platforms and communication objectives.
Excellent organisational and project management skills, with the ability to manage multiple priorities and deliver work to tight deadlines.
This is an excellent opportunity to join a well-established health sector organisation and contribute to the delivery of high-quality, accessible and engaging digital content during an exciting period of activity.
If this is you please **apply now**
If you receive suspicious outreach claiming to be from us, please contact us via the ManpowerGroup website
Salary description
£41060.00 - £41060.00 per year