Head of E-Commerce Operations & Growth
Location: Cardiff (Hybrid)
Salary: £50,000 + Performance Bonus + Excellent Career Progression
Adecco is proud to be recruiting on behalf of a rapidly growing, multi-brand organisation within the medical and healthcare sector. We are seeking a commercially driven and highly capable Head of E-Commerce Operations & Growth to take ownership of a portfolio of established and expanding online stores.
This is a fantastic opportunity for an ambitious e-commerce professional who thrives in a fast-paced environment and is looking to make a tangible impact on business growth and performance.
The Role
This is far more than a traditional e-commerce management position. You will take full responsibility for the performance, optimisation, and growth of multiple Shopify and WooCommerce stores, combining strategic thinking with hands-on delivery.
You will lead on driving revenue, improving customer experience, enhancing operational efficiency, and scaling online performance across several brands.
Key Responsibilities
E-Commerce Leadership
Take full ownership of multiple online stores
Develop and execute growth strategies aligned with business objectives
Manage trading calendars, campaigns, and product launches
Monitor and improve all key commercial KPIsPlatform Management (Shopify & WooCommerce)
Oversee day-to-day administration and optimisation
Manage themes, plugins, integrations, and functionality
Ensure sites are secure, high-performing, and conversion-focused
Work with developers, designers, and external partnersCommercial Performance & Analytics
Track and optimise revenue, profitability, and conversion rates
Monitor KPIs including AOV, CAC, LTV, ROAS, and cart abandonment
Analyse performance data and implement improvement strategies
Build and maintain reporting dashboardsDigital Marketing Oversight
Collaborate with internal teams and agencies across:
SEO & organic growth
Paid media (Google Ads & Meta)
Email marketing & automation
Retargeting and affiliate activity
Ensure all channels align to drive performance and ROIProduct & Customer Experience
Manage and optimise large product catalogues
Improve navigation, product listings, and merchandising
Enhance the end-to-end customer journey
Drive retention, repeat purchases, and customer satisfactionOperational Excellence
Work closely with fulfilment, procurement, and customer service teams
Improve stock management and order processes
Develop scalable systems to support ongoing growth
About You
We are looking for a results-driven individual who can demonstrate:
Experience in e-commerce management
Proven success growing online revenue and profitability
Experience managing multiple e-commerce sites
Strong Shopify and WooCommerce expertise
Solid understanding of web performance, UX, and CRO
Experience working with data, analytics, and reporting tools
Strong knowledge of digital marketing channels and strategy
Highly desirable:
Experience within healthcare, medical equipment, or regulated industries but not essential
Exposure to both B2B and B2C environments
Marketplace experience (Amazon, eBay)
International e-commerce experience
Personal Attributes
Commercially focused and results-driven
Analytical and detail-oriented
Technically confident
Proactive and solutions-focused
Comfortable taking ownership and accountability
Driven by growth and continuous improvement
What's On Offer
Competitive salary + performance bonus
Significant career progression opportunities
Hybrid/remote working with Cardiff base
Free parking in Cardiff city centre
Supportive, sociable team environment
Company pension scheme
Early finish on Fridays (1:30pm!)
Why Apply?
This is a unique opportunity to take ownership of a growing portfolio within a stable and expanding sector. You'll have the autonomy to shape strategy, implement meaningful change, and directly influence commercial success.
If you're an ambitious e-commerce leader ready to take the next step in your career, we would love to hear from you.
Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.
By applying for this role your details will be submitted to Adecco. Our Candidate Privacy Information Statement explaining how we will use your information is available on our website
