Digital Marketing Executive

Digital Marketing Executive
Kidderminster
Up to £30,000 + Progression

Are you a creative and commercially minded Digital Marketing Executive looking for a role where you can make a genuine impact?
We're working with a well-established, family-run automotive group looking to add a Digital Marketing Executive to their growing marketing team. Supporting multiple brands across both B2C and B2B markets, you'll have the opportunity to take ownership of digital campaigns, bring fresh ideas to the table and help shape the future of the group's marketing strategy.
This is a fantastic opportunity for someone who enjoys variety, thrives in a fast-paced environment and wants to join a business where creativity, initiative and new ideas are genuinely encouraged.
If you're currently a Digital Marketing Executive, Marketing Executive, Digital Marketing Coordinator or Marketing Coordinator, this opportunity is not to be missed!

The Role
Working closely with the Group Marketing Manager as part of a close-knit marketing team, you'll play a key role in delivering digital marketing activity across multiple brands within the group. You'll be involved in everything from email marketing and social media campaigns to content creation, paid advertising and website updates.
This is a hands-on role that offers real autonomy, exposure to multiple marketing channels and the chance to influence future marketing activity, including areas such as video content and emerging platforms like TikTok.

Key Responsibilities

Plan, create and optimise digital marketing campaigns across email, social media and paid channels
Manage and deliver email marketing campaigns, helping increase engagement and lead generation
Create engaging content for social media platforms including Facebook, Instagram, LinkedIn and emerging channels
Develop creative assets using Canva and Adobe Creative Suite
Support paid advertising activity across Meta, LinkedIn and Google Ads
Produce and edit video content for social media and digital campaigns
Update and maintain website content across the group's digital platforms
Monitor campaign performance and provide insight-driven recommendations
Support SEO and website optimisation initiatives
Ensure brand consistency across all marketing activity
Assist with dealership events, product launches and community initiatives
Work closely with internal stakeholders and external suppliers to deliver marketing projects
Research competitor activity and identify opportunities for growth and innovationAbout You

Experience in a Digital Marketing Executive, Marketing Executive, Digital Marketing Coordinator, Marketing Coordinator or similar role
Strong understanding of digital marketing channels including email, social media and paid advertising
Experience creating engaging content across multiple platforms
Comfortable managing several projects and deadlines simultaneously
Creative mindset with strong attention to detail
Experience using Adobe Creative Suite and/or Canva
Experience with CRM systems and website content management platforms
Confident analysing campaign performance and using data to drive improvements
Experience creating or editing video content would be highly advantageous
Interest in TikTok and emerging digital platforms would be beneficial
Strong communication skills and a proactive approach to work
Full UK Driving LicenceWhat's in it for You?

Join a successful and growing family-run business
Work across multiple brands with varied and exciting projects
Have genuine ownership of digital marketing activity
Opportunity to introduce new ideas and influence marketing strategy
Collaborative, friendly and supportive team environment
Excellent exposure to both B2C and B2B marketing
Ongoing opportunities for development and progression
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