Dyson Technical Transition Lead
Start date: ASAP
End date: 3 months from start date
Budget: £15,000 for 3 months
*FTC or freelance*
ABOUT THE ROLE
ROLE SUMMARY:
The Dyson Transition Tech Lead will play a critical role in delivering the Media Operations workstream as part of a global transformation programme. This is a specialist, hands-on role focused on the technical migration and setup of Dyson’s ad tech ecosystem, including platform ownership, campaign architecture, billing alignment, and governance.
Working across global, hub, and local teams, the role will lead the design and implementation of scalable platform structures, ensuring readiness for campaign activation and long-term operational efficiency. This is a time-bound transition role requiring deep expertise in ad platforms and the ability to operate at pace across multiple markets and stakeholders.
Technical Leadership & Platform Architecture
Lead the design and configuration of global ad tech infrastructure across platforms (GMP, social, search, programmatic)
Define platform hierarchy and account structures aligned to the new operating model
Audit existing platform ownership, billing structures, and determine rebuild vs. Transfer approach
Data, Tracking & Taxonomy Implementation
Support taxonomy and tagging design in collaboration with data teams
Define and implement pixel, floodlight, and conversion tracking strategies
Ensure consistency and integrity of data across markets and platforms
Campaign & Media Operations Transition
Own campaign migration planning and execution across lifecycle stages
Ensure platform readiness for activation and alignment with new campaign structures
Coordinate platform builds and setups in partnership with Dyson and activation teams
Governance, Access & Compliance
Implement governance frameworks across platforms, including user access and permissions
Audit and rationalise existing user access, removing non-relevant profiles
Establish processes for ongoing management of centralised platform seats
Financial & Billing Alignment
Support setup and alignment of billing structures across platforms
Link billing profiles to newly created account structures
Ensure alignment between campaign activity, budgets, and financial processes
Programme & Stakeholder Coordination
Support transition governance, including tracking, documentation, and status updates
Coordinate across global, hub, and local stakeholders to ensure alignment and delivery
Partner with internal teams and markets to ensure smooth handover and implementation
KEY RESPONSIBILITIES:
ABOUT YOU
SKILLS & EXPERIENCE:
Strong hands-on experience with ad tech platforms, particularly GMP, alongside social, search, and programmatic platforms
Proven experience in platform setup, account architecture, and large-scale campaign migrations
Deep understanding of tracking, tagging, taxonomy, and data consistency across platforms
Experience with platform governance, user access management, and compliance frameworks
Familiarity with billing structures, financial processes, and platform-account linkages
Ability to lead complex, multi-market technical implementations within tight timelines
Strong stakeholder management skills, with experience working across global and local teams
Experience working in transition or transformation programmes preferred
VALUES & BEHAVIOUR:
Ownership & Accountability – Takes full responsibility for technical delivery and outcomes in a high-risk transition environment
Attention to Detail – Maintains rigorous accuracy across platform setup, data, and governance to avoid downstream issues
Collaboration – Works effectively across global, hub, and local teams to ensure alignment and seamless delivery
Problem Solving – Proactively identifies risks and implements solutions in complex, fast-moving environments
Resilience & Pace – Operates effectively under pressure, managing competing priorities and tight timelines
Continuous Improvement Mindset