Business Development Manager

Business Development Manager
Private Client / Wills & Probate Sector
Salary Negotiable + Bonus Scheme

SF Partners are working exclusively with a high-growth legal services business specialising in Wills, Probate, Estate Planning and Private Client services to appoint a commercially driven Business Development Manager.

This is a senior strategic hire responsible for building and owning the firm's introducer and referral partner ecosystem across the UK. The successful candidate will play a key role in driving organic revenue growth through the development of long-term relationships with professional introducers, including IFAs, accountants, estate agents, funeral directors, care providers and private banking networks.

Reporting directly into the Chief Growth Officer, this role offers significant autonomy and the opportunity to shape the firm's channel strategy during an exciting period of expansion.

The Opportunity

The Business Development Manager will take ownership of the full introducer lifecycle - from strategy and origination through to onboarding, relationship management and commercial performance optimisation.

This is an ideal opportunity for an experienced partnerships or relationship-led sales professional who thrives in a consultative, commercially accountable environment and is comfortable operating with senior external stakeholders.

Key Responsibilities

Channel Strategy & Partnerships
Execute and refine the firm's introducer partnership strategy
Identify high-value referral channels and prioritise growth opportunities
Originate, negotiate and onboard new introducer partnerships
Ensure all commercial arrangements remain compliant with SRA guidelines and internal governance frameworks
Relationship Management
Develop strong long-term relationships with existing introducer partners
Conduct regular account reviews and pipeline meetings
Create feedback loops around lead quality, conversion performance and client outcomes
Maintain accurate CRM records and reporting standards
Brand Development & Market Engagement
Deliver education-led business development initiatives including CPD sessions, webinars and technical updates
Represent the business at industry events, networking forums and professional panels
Support wider brand visibility within the private client and estate planning market
Commercial Performance
Work closely with internal commercial and operational teams to track:
lead generation performance
conversion rates
cost per acquisition
lifetime value by introducer segment
Continuously optimise channel performance and resource allocation
About You

We are keen to speak with candidates who have:

Proven experience in partnership development, business development or introducer relationship management
Strong commercial acumen with the ability to drive measurable revenue growth
Experience within legal services, wealth management, financial services, probate, estate planning or related professional services sectors
Excellent stakeholder management and presentation skills
A consultative, relationship-led approach to business development
Strong organisational skills with experience managing pipelines and CRM systems
Package

Salary: Negotiable
Bonus / OTE: 30-60% of base salary
Quarterly performance accelerators
Hybrid working flexibility
Significant progression opportunity within a scaling business
Apply for a confidential discussion regarding this opportunity, please contact SF Partners directly