🏢 About FOCO
Forever Collectibles (FOCO) is a global leader in officially licensed sports and entertainment merchandise. In the UK and Europe, FOCO works with major football clubs and global sports properties, creating innovative fan merchandise across apparel, accessories, collectibles, novelty products, and more.
FOCO proudly partners with some of the world’s most recognized clubs and leagues, including clubs across the English Football Clubs such as the Manchester Untied, Liverpool, Man City, to name a few and European Football landscape, alongside major U.S. Sports leagues including the NFL, NBA, NHL.
Our product portfolio spans apparel, headwear, accessories, toys, collectibles, seasonal merchandise, novelty items, and fan essentials distributed across retail, eCommerce, and international wholesale channels.
At FOCO, innovation, speed to market, and fan passion drive everything we do.
🎯 The Opportunity
FOCO is seeking a commercially driven and relationship-focused Key Account Manager to support and grow strategic retail and wholesale partnerships throughout the UK and Europe.
This role is responsible for managing key customer relationships, driving revenue growth, identifying new business opportunities, and supporting long-term account development across licensed sports and entertainment merchandise categories.
The ideal candidate thrives in a fast-paced sales environment, enjoys working closely with retail partners, and has a passion for sports, football culture, and consumer products.
📊 What You’ll Do
🤝 Key Account Management
- Manage and develop relationships with key retail and wholesale accounts across the UK and Europe
- Deliver exceptional customer service and account support to drive long-term partnerships
- Support seasonal product presentations, sales meetings, and merchandising initiatives
- Ensure strong communication and follow-through across all customer interactions
📈 Sales Growth & Business Development
- Support territory and account sales strategies aligned with FOCO’s commercial objectives
- Identify opportunities to grow existing accounts and expand product placement
- Proactively seek out new business opportunities within assigned markets
- Monitor account performance and help drive profitable sales growth
⚽ Licensed Product Sales
- Represent officially licensed merchandise across English Football League clubs, European Football properties, NFL, NBA, etc and Entertainment brands
- Support key retail launches, seasonal programs, and promotional opportunities
- Partner with customers to maximize fan engagement and sell-through performance
📊 Reporting & Market Analysis
- Monitor sales trends, retail performance, and customer feedback
- Provide reporting and insights to internal teams and leadership
- Stay informed on competitor activity, retail trends, and sports merchandising opportunities
✈️ Travel & Customer Meetings
- Travel domestically and internationally as needed for customer meetings, presentations, trade events, and account reviews
- Represent FOCO professionally at industry events and partner meetings
✅ What You’ll Bring
Required
- 2–5 years of experience in sales, account management, wholesale, or retail partnerships
- Strong relationship-building and communication skills
- Commercial mindset with a focus on growth and customer success
- Ability to manage multiple priorities in a fast-paced environment
- Strong organizational and presentation skills
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook)
- Experience with CRM (Microsoft Dynamics CRM / Sales)
- Willingness to travel domestically and internationally as required
Preferred
- Experience within sports merchandise, consumer products, apparel, or licensed products
- Knowledge of UK and European retail markets
- Passion for football, sports, and fan culture
- Experience working with retail buyers or wholesale accounts
🧠 Key Competencies
- Key account management
- Relationship building
- Sales & commercial awareness
- Communication & presentation skills
- Business development
- Organization & follow-through
- Collaboration & problem-solving
🌟 Why FOCO?
- Work with globally recognized football clubs, sports brand, and entertainment properties
- Join a fast-growing leader in licensed sports and entertainment merchandise
- Opportunity to build relationships across major UK and European retailers
- Collaborative and fast-paced environment with career growth opportunities
- Competitive benefits and employee merchandise discounts
🎉 Tryouts are open at FOCO!
Our team is passionate, talented, unified, and charged with creating the fan experience of tomorrow. The ball is in your court now.