Junior Marketing Executive

Reports to: Marketing and Communications Lead
Location: Office Based in our Manchester Support Centre in Chadderton.
Salary: £27,000 - £31,000 per year (Dependent on Experience)

Company Overview
As the UK’s fastest growing and largest independent drinks wholesaler, LWC is an exciting place to work. Our aim is to provide the best customer service in the industry, as well as an impressive and extensive portfolio of products. Currently, LWC Drinks employs over 1,500 people across 18 depots across the UK, as well as a Support Centre, based in Manchester.

Dorbiere Pub Group is fully owned by LWC Drinks and operates 42 pubs across the North East, North West, and Midlands. We are dedicated to creating welcoming, community-focused pubs that are at the heart of local life.

We are seeking an enthusiastic individual who wants to start their career in marketing and join our existing multi-disciplined Marketing Team based in Manchester, working for Dorbiere and LWC.

Job Summary
In this role, you will develop and apply marketing principles to execute campaigns across various channels, including digital, social media, and traditional marketing for Dorbiere, LWC and our portfolio of Signature Brands, including Old J Rum and Lucky Buddha Beer.

This role within the marketing team offers on-the-job training to develop your skills and knowledge across a variety of marketing channels. This position requires a creative and detail-oriented individual with organisational skills and the ability to bring ideas to life. The successful candidate will collaborate with cross-functional teams, ensuring that outputs align with the company's brand identity and marketing objectives.

This is a practical execution role suited to someone who can work independently, manage multiple priorities, and deliver high-quality content across digital channels.

The role requires strong organisational skills, confidence in content creation, and the ability to switch between consumer (B2C) and trade (B2B) audiences.
Key Responsibilities
1. Dorbiere Pub Group Marketing (50%)

Supporting marketing delivery across Dorbiere’s 42 pubs and outlets across the UK:

• Support the execution of the Dorbiere marketing calendar
• Plan, create, and schedule social media content across multiple platforms using Hootsuite (Instagram, Facebook, where relevant)
• Monitor the TikTok accounts posted by each individual outlet to their TikTok accounts
• Manage and update website content, including menus, promotions, events, and landing pages via CMS
• Create engaging content, including short-form video, photography, captions, and campaign assets
• Support delivery of national campaigns and localised venue marketing activity
• Support the PR and Communications Manager to draft and distribute press releases and support local PR activity where required.
• Monitor social performance and provide actionable insights and reporting
• Managing the Google My Business accounts for each outlet
• Update the marketing screens in each of the pubs as required

2. LWC and Signature Brands Communications & Marketing (50%)

Supporting B2B marketing and internal communications:

• Create and schedule LinkedIn and B2B social media content
• Update and maintain website content, including product news, campaigns, and trade updates
• Support creation of email marketing campaigns and trade communications
• Assist with internal communications, including newsletters and company updates
• Ensure consistency of tone of voice across all B2B communications
• Support campaign execution across channels and sales enablement materials

Key Skills & Experience Required
• Experience in a marketing, communications, or content role
• Experience using CMS platforms and social scheduling tools
• Basic knowledge of digital marketing and campaign execution
• Strong understanding of social media platforms and content best practice
• Confident copywriting skills with ability to adapt tone for different audiences
• Strong organisational skills with ability to manage multiple priorities simultaneously
• Comfortable working in a fast-paced, multi-stakeholder environment

Core Competencies
• Strong attention to detail and brand consistency
• Ability to work independently and take ownership of tasks
• Creative mindset with a practical execution focus
• Good communication skills and stakeholder management ability
• Ability to prioritise workload across multiple brands and deadlines

What Success Looks Like
• Consistent, high-quality content delivered across all 42 Dorbiere pubs
• Effective and timely updates across Dorbiere and LWC’s owned channels
• Smooth execution of campaigns across both B2C and B2B audiences

Development Opportunity
• Exposure to large-scale multi-site hospitality marketing
• Experience working across both consumer and trade marketing environments
• Ownership of real campaigns with measurable impact
• Opportunity to develop into Marketing Executive or Senior Marketing Executive role

What We Offer
• 10% annual discretionary bonus, subject to performance against defined KPI's
• Opportunities to complete WSET in wine, beer and spirits, attend trade shows, portfolio tastings, and industry events
• Staff discount on our drinks portfolio
• Access to our employee rewards and discounts platform, Cheers!
• Ongoing professional development in a fast-paced, growing business