Social Media Executive

Social Media Executive
£31,394pa + Excellent benefits
Woking, Surrey GU21 4LL / Hybrid Working (minimum 40% in person collaboration per month)
About the role
We’re excited to be recruiting a Social Media Executive to help WWF-UK build on the strong growth we’ve achieved across our social channels and take our reach and impact even further.
This is a hands-on, creative role at the heart of our communications, shaping how we show up every day across social platforms to connect people with our mission to protect and restore nature.
You’ll create engaging, audience-first content and coordinate activity across our social media channels, helping to grow our audiences, deepen supporter relationships and inspire people across the UK to take action for nature and climate.
Working closely with teams across WWF-UK and with colleagues in WWF International, you’ll play a key role in delivering integrated campaigns and always-on content that is timely, relevant and impactful.
This is a fast-paced and varied role, balancing creativity with insight. You’ll be as comfortable spotting trends and testing new ideas as you are using data and performance to refine and improve what we do.
Skills and experience
You’ll bring the skills and experience needed to succeed in this role, including:
Essential
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Experience creating and publishing social media content within a communications, marketing or digital environment
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Strong understanding of how to tailor content for different audiences, formats and social media platforms
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Ability to produce engaging, high-quality content, ideally including video and digital assets
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Experience using social media scheduling and publishing tools such as Sprout, Hootsuite or Meta Business Suite
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Good understanding of social media performance metrics and how to use data and insight to improve content and engagement
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Experience working within brand and tone of voice guidelines, ensuring consistency and quality
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Strong organisational skills, with the ability to manage multiple priorities in a fast-paced environment
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Excellent written and verbal communication skills, with a clear and adaptable style
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Creative, proactive and curious, with a strong eye for content and emerging trends
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Confidence managing online communities, including responding to and handling sensitive or challenging interactions
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Collaborative approach, with the ability to build strong working relationships across teams
Desirable
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Experience creating and editing video content for social media
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Experience using social listening tools and applying insight to content planning and optimisation
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Experience tracking performance and producing social media reports with clear, actionable insights
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Understanding of digital marketing and the role of social media within wider communications and campaigns
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Experience working within a charity, non-profit or purpose-driven organisation
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Understanding of how social media can support fundraising, influencing or behaviour change
What we offer
We believe in rewarding our team with more than just a salary. Here’s what you can expect:
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Annual leave starting at 26 days a year pro-rated, rising one day each year to 31 days plus bank holidays
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Flexible working options, to support your work life balance
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5% employer contribution to pension, rising to 10% with employee contribution
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Learning and development opportunities to help you grow
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Regular wellbeing initiatives to support your health and happiness.
This is a UK based contract, and you are required to have the Right to Work in the UK. Unfortunately, we’re unable to offer sponsorship and any offer of employment will be subject to evidence of your Right to Work in the UK.
This role is hybrid with a minimum 40% of your contracted hours spent at our beautiful UK head office, the Living Planet Centre in Woking, Surrey, where you’ll hot desk among trees and gardens.
About WWF-UK
We're a global conservation charity with millions of supporters and hundreds of projects around the world.
At WWF-UK, we’re bringing our world back to life. Protecting what’s left isn’t enough. We’re racing to restore nature and prevent catastrophic climate change. And it’s a race we can win with everyone’s help.
We’re courageous, passionate, and driven by science. For more than 60 years we’ve been at the forefront of global efforts to protect wildlife and the natural world. We work with integrity, collaboration and deep respect for those we partner with.
How to apply
Click the 'Apply Now' button to apply via our website. You’ll be asked to complete an application form and upload your CV and a supporting statement that tells us why you’ll be a great addition to WWF-UK.
Application closing date - 27/05/2026
Our Diversity Promise to You
At the heart of our mission is a simple truth: the planet needs everyone. That means you - in all your uniqueness, regardless of age, disability, gender identity, marital status, race, faith or belief, sexual orientation, socioeconomic background, or how you choose to express yourself.
We don’t do stereotypes. We work together with purpose, driven by passion and enhanced by respect, courage, and integrity. We pull together from all walks of life to fight for a better future, and we want you to feel supported every step of the way.
We’re proud to be a Disability Confident employer and are committed to creating an inclusive workplace where everyone feels they belong. We actively encourage applications from people of all backgrounds and identities.
So, if there’s anything we can do to make your application or interview experience more comfortable or accessible, just give our Talent Acquisition Team a shout via our website.
Safeguarding Commitment
Just as we celebrate diversity in all its forms, we are equally dedicated to creating a safe environment for every person we work with or encounter.
Our commitment extends to children, adults at risk, and individuals experiencing any form of vulnerability, whether temporary or permanent.
We proudly stand behind CAPSEAH (Common Approach to Protection from Sexual Exploitation, Sexual Abuse and Sexual Harassment) and put this commitment into action through clear policies, thorough training, and recruitment checks tailored to each role, which may include external vetting.
If you ever have a concern, however big or small, know that there are confidential channels ready to support you at WWF-UK. We promise to respond promptly and with care, because protecting every individual is at the heart of everything we do