Location: Office-based (with occasional travel to customer homes)
Salary: Competitive basic salary + commission + benefits
Recruiting on behalf of: A well-established UK home improvement business
About the Role
Chase Taylor Recruitment are working on behalf of a respected and growing home improvement company to recruit a Sales Manager focused on B2C (consumer) sales.
This is a predominantly office-based role where you will be responsible for managing and driving sales performance within a fast-paced, customer-focused environment. You will lead from the front in converting high-quality inbound and self-generated enquiries into successful home improvement sales, with occasional visits to customers’ homes where required to support the sales process.
The role suits a commercially driven sales professional with strong leadership capability and a proven background in home improvement, windows, doors, or related B2C sectors.
Key Responsibilities
* Manage and drive B2C sales performance within the home improvement division
* Lead, support, and motivate a small sales team to achieve and exceed targets
* Handle incoming customer enquiries and convert them into confirmed appointments and sales
* Oversee the full sales cycle from initial enquiry through to order conversion
* Conduct occasional customer home visits to support complex or high-value sales
* Ensure all customer interactions are handled professionally and in line with company standards
* Monitor pipeline performance, sales KPIs, and conversion rates
* Identify opportunities to improve sales processes and increase overall conversion
* Work closely with installation, surveying, and operations teams to ensure smooth order fulfilment
* Maintain strong product knowledge across windows, doors, and related home improvement solutions
About You
The successful candidate will be a hands-on, results-driven sales professional with strong experience in B2C home improvement sales.
You will have:
* Proven experience in a Sales Manager, Senior Sales Executive, or Team Leader role
* Background in windows, doors, glazing, conservatories, or general home improvement sales
* Strong B2C sales experience, ideally involving home visits or showroom-based selling
* Ability to lead, coach, and motivate sales teams
* Excellent communication and negotiation skills
* A target-driven mindset with a strong focus on conversion and customer experience
* Strong organisational and pipeline management skills
* Ability to work effectively in an office-based environment with occasional field/customer travel
What’s on Offer
* Competitive basic salary with uncapped commission structure
* Office-based role with structured working environment
* Opportunity to lead within a growing and successful home improvement business
* Supportive team culture with clear progression opportunities
* Long-term career development within a stable and expanding organisation
Salary description
£40000.00 - £45000.00 per year