Head of Sales

We're working with a growing UK‑based SaaS business that provides an all‑in‑one cloud platform to organisations within the leisure and visitor attractions sector. Their technology brings together bookings, EPOS, CRM, finance and operational systems into a single, scalable solution.

As part of continued growth in the UK market, they're now looking to appoint a Head of Sales to take ownership of new business revenue and play a critical role in shaping the next phase of commercial growth.

This is a hands-on role designed for a sales leader who wants to remain customer-facing, close their own deals, and play a key part in building a scalable sales function.

About the opportunity:

You'll own the full sales lifecycle while laying the foundations for a repeatable, scalable sales engine as the business grows.

Key responsibilities include:

Driving purely new business SaaS sales across the UK
Developing and executing sales strategy across defined leisure sub‑sectors
Managing the full sales cycle: prospecting, discovery, demo, proposal, negotiation and close
Running structured discovery to understand commercial, operational and technical challenges
Delivering tailored product demonstrations and building strong ROI cases
Leading commercial negotiations and closing recurring subscription agreements
Building and maintaining a high‑quality sales pipeline with strong CRM disciplineWho we are looking for:

You'll likely have:

4+ years' experience in B2B SaaS or leisure focused sales, with time spent in a senior or lead capacity
A proven track record of consistently delivering new business revenue
Experience selling into mid‑market organisations
Confidence managing complex, multi‑stakeholder sales cycles
The ability to translate customer pain points into clear, value‑led solutions
Flexibility to travel across the UK for client meetings and industry events when requiredDesirable experience:

Selling into leisure, hospitality or visitor attractions
Background in ticketing, EPOS, booking or operational systems
Success in competitive system‑replacement sales
Existing relationships within the UK leisure sectorOn offer is:

£60,000-£70,000 base salary with uncapped commission
8% employer‑funded pension (no employee contribution)
Private healthcare
Hybrid working with flexibility
High‑impact role within a growing SaaS business
Long‑term opportunity with genuine influence over sales strategyIf you have the right attributes, skillset and feel you will be able to add value, then what are you waiting for...hit that apply button to find out more