Marketing Executive (Pipeline & Demand Generation)

We’re looking for a Marketing Executive who can do one thing exceptionally well:
Generate pipeline.

This is not a “brand” or “content for content’s sake” role. You will be directly responsible for driving Marketing Qualified Leads (MQLs) and supporting Sales Qualified Leads (SQLs) into the business.
If you enjoy seeing your work translate into real revenue and want full ownership of campaigns, this role will suit you.

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## About Us

We’re a fast-growing UK software company specialising in the temp recruitment sector. Our platform helps recruitment agencies automate onboarding, compliance, and candidate engagement.
We work with high-volume temp agencies across healthcare, logistics, hospitality, and industrial sectors.

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## The Role

You will take ownership of marketing campaigns from idea through to execution and results.
Your focus will be simple:
Get the right people to book demos.

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## What You’ll Be Doing

Planning and executing outbound email campaigns to targeted recruitment agencies

Running LinkedIn campaigns (organic and paid)

Creating and launching lead magnets (e.g. calculators, reports, webinars)

Driving webinar registrations and attendance

Managing and improving conversion from click → lead → demo

Working closely with sales to ensure lead quality and follow-up

Tracking performance and reporting on:
* MQLs
* SQLs
* Campaign ROI
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## What Success Looks Like

Consistent flow of qualified leads into the pipeline
Campaigns launched on time, every time
Clear ownership of results (not just activity)
Strong alignment with sales outcomes
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## What We’re Looking For

1–3 years experience in marketing, demand generation, or lead generation
Proven ability to run campaigns (email, LinkedIn, or similar)
Comfortable working in a target-driven environment
Strong execution skills — you get things done quickly
Data-driven mindset — you care about results, not just output
Confident working closely with a sales team
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## Bonus Points

Experience in SaaS or recruitment
Experience using tools like Apollo, LinkedIn Ads, or email platforms
Understanding of MQL/SQL pipeline
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## What This Role Is NOT

Not a purely creative or brand role
Not a “strategy only” position
Not a slow-paced environment
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## What You’ll Get

Real ownership of marketing performance
Direct impact on revenue
Clear expectations and targets
Opportunity to grow into a senior/growth role

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## How to Apply

Send your CV along with a short answer to this question:
“If you had to generate 10 qualified demo bookings in the next 14 days, what would you do?