Memorial Sales Manager

Memorial Sales Manager
40 hours per week
Working flexibly over 5 days of the week (which will include weekend availability appointments & after hour appointments when required)
Salary from £37,000 - £40,000 per annum basic + OTE up to £20k + Benefits
Permanent
New Southgate Cemetery & Crematorium
Have you always wanted to use your transferable Sales / Customer skills in a role where you can truly make a difference every day?
If so, we would love to hear from you!
We are one of the largest independent operators of crematoria in the UK, supported by almost 500 empathetic and dedicated individuals and we are growing.
Like many of our colleagues, you might not have considered this line of work before, however with industry training provided and on-going career development, you will find it one of the most varied and rewarding opportunities you could ever imagine.
The role
As a Memorial Manager, you will lead and support a small team of 2-3 Memorial Advisors, ensuring that site memorial budgets and KPIs are consistently achieved. Alongside your leadership responsibilities, you will take an active and hands on role in guiding bereaved families through the process of selecting a memorial that thoughtfully honours their loved one.
This is an ethical, consultative sales role centred on building trust, understanding individual needs, and supporting families at every stage of their memorial journey. You will lead by example, maintaining exceptional standards within the memorial office while overseeing the full process, from initial enquiry through to final installation.
Our approach is rooted in care and integrity. We focus on developing meaningful relationships over time, offering tailored guidance that reflects each family’s wishes. Whether simple and understated or more elaborate, you and your team will play a vital role in helping families create a lasting tribute that feels uniquely personal.
Key responsibilities:
Care & Consultative Sales
* Build trusted, long-term relationships with bereaved families.
* Use active listening and sensitive questioning to understand needs, grief stages, and personal wishes.
* Present all memorial options (e.g., headstones, jewellery, living memorials, plot choices).
* Conduct appointments in person, by phone, and via the Chronicle system.
* Walk families through the grounds to help them visualise options.
* Provide cost breakdowns and process transactions.
Operational & Administrative Duties
* Manage the full memorial process from enquiry to installation.
* Liaise with suppliers, including stonemasons, to coordinate orders.
* Handle emails, calls, paperwork, and customer queries.
* Support dispersal/interment of cremated remains.
* Maintain high standards across buildings, grounds, and memorial areas.
Business & Commercial Focus
* Responsible for achieving monthly memorial sales targets for yourself and your team.
* Maintain consistency of memorial offerings across the site.
* Identify new memorial opportunities and support group-wide initiatives.
* Monitor competitors and local market trends.
* Build relationships with external stakeholders to grow business.
People & Collaboration
* Lead, develop and support a small team within the memorial office including regular 1-2-1’s, & performance reviews.
* Work closely with Crematorium & Cemetery Manager, Head of Division, and Operations Managers and our stonemasons.
* Support wider site operations during staff absence.
* Share best practice across the Westerleigh Group.
Quality, Compliance & Safety
This role requires flexibility and pulling together as one team to support each other and provide the exceptional care and service that we are known for.
About you
* Previous experience as a Sales Manager / Sales Team Leader / Sales Supervisor, Sales Consultant / Account Manager, Client Relationship Manager, Business Development Manager / Funeral Manager or in a role that involved consultative sales e.g. Jewellery Store Manager / Luxury Retail Manager. You might not know everything there is to know about the bereavement sector, however there is no better place to learn.
* Experience of leading a team.
* Consultative sales experience and proven track record.
* Natural communicator with a flair for building relationships and providing excellent customer service.
* Empathy, professionalism, and ability to handle sensitive situations.
* Resilient and organised with excellent attention to detail.
* A good active listener, sometimes our customers will want to take things slow and chat their options over a cup of tea and that’s fine by us.
* Flexible approach to hours.
* Excellent Administration and IT skills. Comfortable using Word / Excel, writing emails and letters.
* A real team player, with compassion and the desire to make a difference every day.
What We Offer
If you would like to join the Westerleigh team, you can be sure of a warm welcome, ongoing training and development and a sense of pride by truly making a difference every day to the families we serve.
No two days are the same and many of our Managers have developed their careers within the business.
The values we champion are Safety First, Exceptional Care, Uniquely Personal and One Team.
In addition to salary, you will also be eligible for the following benefits:
Memorial sales bonus
33 days holiday (Includes 8 days bank holiday)
Life Assurance
A choice between 7% employer pension contribution or 5% contribution + private healthcare cover (Bupa)
Access to a wide range of retail discounts and wellbeing support
Ongoing learning & development
Employee Assistance / Occupational health support Program
Mindfulness App
Mental Health First Ambassadors
The benefit we hope you’ll never need: Free Cremation benefit for Immediate family
Bereavement Leave
Enhanced maternity & paternity pay
Recognition scheme
Free Flu jab
Smart uniform and PPE provided
Free parking
What next? Start a career with significance by applying today.
We generally advertise vacancies for a minimum of 1 week before reviewing applications. We reserve the right to close the application window sooner if a significant number of applications are received. If you’re not contacted, please assume you have been unsuccessful. Unfortunately, feedback is not always possible due to the volume of applications we receive