Brand and Portfolio Lead

Brand & Portfolio Lead

Location: London
Working Pattern: Hybrid - minimum 2 days in office
Contract: 6-month fixed-term contract, with potential to become permanent
Package: Competitive salary + car allowance + bonus

A leading beverage business is looking for an experienced Brand & Portfolio Lead to join its UK Marketing team on a 6-month fixed-term contract.

This role will provide senior marketing ownership across brand development, portfolio direction, innovation propositions, packaging development and strategic brand thinking. It is an ideal opportunity for someone who can bring both commercial clarity and hands-on delivery experience within a fast-paced FMCG environment.

You will play a key role in shaping brand and portfolio direction, ensuring ideas are commercially grounded and ready to move from concept through to execution. The role will suit someone confident working cross-functionally and balancing creative brand thinking with commercial outcomes.

Key Responsibilities

Lead brand and portfolio thinking across a consumer portfolio, providing clear direction on positioning, priorities and brand intent.
Develop and shape innovation propositions aligned to consumer, category and business needs.
Support NPD activity across product and pack development, helping move concepts through to execution.
Work closely with internal teams across marketing, sales, operations and wider business stakeholders.
Lead packaging development projects, ensuring brand consistency, commercial relevance and executional clarity.

About You

You will need proven experience within FMCG marketing, ideally within a food or drink environment.

You will bring strong brand development experience, a track record in brand building and practical exposure to innovation or NPD environments. This role needs someone who can operate strategically but is also comfortable getting close to the detail and moving projects forward.

What We're Looking For

FMCG marketing experience is essential.
Food or drink category experience would be highly advantageous.
Strong background in brand development, brand positioning and portfolio thinking.
Experience across innovation, NPD, product design or packaging development.
Strong communication, influencing and cross-functional project leadership skills.

The Opportunity

This is a strong opportunity to join a leading beverage business at an exciting point of development within its UK Marketing team.

You'll be stepping into a high-impact role with influence across brand direction, innovation thinking and packaging development across a recognised consumer portfolio.

The position is offered as a 6-month fixed-term contract, with the potential to become permanent