Digital Marketing Manager

The Digital Marketing Manager will be responsible for developing and implementing effective online marketing strategies to enhance brand visibility and engagement within the FMCG industry.

Client Details

This is an exciting opportunity to join a well-established company within the FMCG sector. With a strong presence and a reputation for quality, this organisation is a trusted name in its industry and operates as part of a larger network.

Description

We're looking for a commercially driven Digital Marketing Manager to lead online growth for a fast‑paced FMCG food brand. This role is central to increasing brand visibility, driving product sales, and optimising performance across owned digital channels and key online grocery retailers.

You'll play a critical role in strengthening our digital shelf presence, improving search performance, and building meaningful relationships with consumers through CRM and content-led journeys in a highly competitive grocery environment.

Develop and execute digital marketing campaigns to drive brand awareness and customer engagement.
Manage and optimise the company's online presence, including website and social media channels.
Monitor and analyse campaign performance metrics to ensure targets are met.
Collaborate with internal teams to align digital marketing strategies with broader business objectives.
Identify and implement SEO and PPC strategies to improve online visibility.
Oversee content creation, ensuring it aligns with the company's brand guidelines.
Stay updated with the latest digital marketing trends and technologies.
Provide regular reports and insights to stakeholders on campaign performance.Profile

A successful Digital Marketing Manager should have:

Proven experience in digital marketing within FMCG, food, or consumer goods
Strong knowledge of SEO, content marketing, and conversion optimisation
Hands‑on experience with CRM and lifecycle marketing
Familiarity with online grocery platforms and digital shelf optimisation
Strong commercial mindset and understanding of shopper behaviour
Confident using data and insights to drive performanceJob Offer

6 months contract

Remote/ Hybrid working

£300 - £400 P/D

3/4 days a week