Freelance Brand Strategist (Mid-weight/ Senior)
London (Hybrid 3:2)) | Up to £450/day | May start (TBC)
They’re a creative agency built for a modern era of marketing.
Founded on the belief that brands can shape culture, they exist to tell stories that move people.
Now they’re looking for a Brand Strategist to play an integral role in shaping and delivering best-in-class brand strategy for an exciting health-tech brand.
This is a role for someone who can bridge thinking and making — translating insight into clear, actionable direction that informs both brand and design.
What they need
Someone who can sit at the centre of strategy, creative and design — and bring clarity.
You’ll take existing research and insight, challenge it where needed, and shape it into clear strategic direction that informs brand, tone of voice and visual identity.
What you’ll be doing
- Turning insight into sharp strategic hypotheses, provocations and frameworks
- Building out brand platforms (essence, purpose, manifesto) that actually mean something
- Shaping thinking that works globally, but flexes locally
- Partnering closely with Creative Directors and Designers to ensure strategy translates into compelling work
- Supporting the development of brand guidelines and ensuring consistency across touchpoints
What they’re looking for
- Proven experience developing brand strategy in a creative agency (or similar environment)
- Someone who understands how strategy fuels creative, not sits separately from it
- Clear, confident communicator — able to influence both internally and with clients
- A strategic mindset with a genuine appreciation for craft, design and detail
- Healthcare or complex sector experience is helpful, but not essential
This will suit someone who enjoys bringing structure to ambiguity — and who cares as much about how things are expressed as what’s being said.
If that sounds like your kind of role, apply or get in touch.