About The Company:
A rapidly scaling, founder-led consumer brand is redefining the party games space, with products that have achieved global reach and significant cultural traction. With a strong social-first presence and billions of views across digital platforms, the business thrives on bold creativity and fast-paced execution.
This role sits at the heart of sustaining and evolving flagship products post-launch, ensuring continued commercial success and relevance. You’ll work across high-impact campaigns, collaborating with cross-functional teams while shaping long-term brand narratives. It’s an opportunity to take real ownership in a high-growth environment with clear progression as the company continues to expand.
Key Responsibilities:
- Own and manage the full post-launch lifecycle of key product franchises
- Develop strategic content angles and lifecycle marketing narratives
- Lead content testing to identify high-performing creative hooks
- Plan and execute high-impact marketing activations across multiple channels
- Collaborate with internal teams to drive ROI-focused initiatives and sustained sales
Essential Experience:
- Proven experience in marketing, ideally within consumer products or entertainment
- Strong understanding of content strategy and performance-driven marketing
- Experience managing campaigns or products through post-launch lifecycle stages
- Ability to analyse performance data and optimise marketing outputs accordingly
- Confident working cross-functionally in a fast-paced, high-growth environment
Salary: £40,000 – £45,000