FMCG Business Development Manager

New Business Development Manager

Location: Peterborough (Hybrid Working Available)
Salary: Competitive + Bonus + Car Allowance/Company Vehicle
Job Type: Full-Time
Hours: Monday to Friday, 8:45am – 4:45pm

Interaction Recruitment are proud to be partnering with a well-established and highly reputable global wholesale business in the search for an experienced New Business Development Manager to join their growing team.

This is an exciting opportunity to join a long-standing, family-owned organisation with ambitious growth plans and a strong reputation within their specialist sector. Our client is looking for a commercially driven, strategic sales professional to work closely with senior leadership in identifying, securing, and developing significant new business opportunities across both UK and international markets.

This role is focused purely on true new business generation -ideal for a proactive sales hunter who thrives on opening doors, building pipelines, and converting opportunities into long-term, high-value accounts.

The Role

As New Business Development Manager, you will take ownership of identifying and developing new strategic customers, building relationships with key decision-makers, and driving revenue growth across existing and emerging markets.

You will be responsible for building something from the ground up, helping shape future sales strategy and contributing directly to the continued growth of the business.

Skills & Experience Required

Minimum 5 years’ experience in successful B2B new business sales
Proven track record of generating and converting new business opportunities
Experience within wholesale food, drink, nutraceutical, animal feed, cosmetic, ingredients, or raw materials sectors essential
Strong knowledge of sales and marketing strategies
Experience attending trade shows, networking events, and running outreach/email campaigns
Commercial awareness with understanding of margins, profitability, and pricing strategy
Strong analytical and forecasting skills
Excellent negotiation and relationship-building ability
Confident using CRM systems and Microsoft Office packages
Knowledge of import/export procedures advantageous
Leadership/management experience desirable for future progression opportunities
Key Responsibilities

Research and analyse market opportunities to identify potential new customers and sectors
Generate and qualify new business leads through strategic outreach and prospecting activity
Build and execute sales and marketing campaigns to create awareness and drive engagement
Develop, maintain, and manage a robust sales pipeline using CRM systems
Attend customer meetings, networking events, and industry exhibitions
Conduct face-to-face and virtual presentations to prospective clients
Negotiate and close commercial agreements with new customers
Meet and exceed revenue and gross margin targets
Analyse budgets, forecasts, and market trends to support sales strategy
Identify opportunities for product diversification and market expansion
Collaborate with internal stakeholders to improve processes and support overall commercial growth
If you are an experienced business development professional looking for an opportunity to make a genuine impact within a growing business and play a pivotal role in its future success, we would love to hear from you.

Apply today with your CV or contact Interaction Recruitment for more information (phone number removed)