Senior Paid Ads Specialist

Senior Paid Ads Specialist

Salary: £60,000–£75,000
Location: Peterborough HQ (Office-Based)
Employment Type: Full-Time, Permanent

Please note: this is a fully office‑based position at our Peterborough headquarters

Trade Mastermind is seeking an experienced and results-driven Paid Ads Specialist to join our in‑house marketing department. As one of the UK’s leading business education providers for the trade and construction industry, we are committed to helping business owners scale through structured training, coaching, and mentorship programmes. This role is fully office-based at our Peterborough headquarters and offers an exciting opportunity to influence the commercial growth of a high-performing, fast‑scaling organisation.

In this position, you will take full responsibility for the planning, development, and optimisation of Facebook advertising campaigns with a strong focus on lead generation. You will be expected to conduct detailed audience and market research, design high‑performing campaign strategies, and deliver compelling creative assets that generate measurable results. You will manage all aspects of campaign execution, including budgeting, bidding, tracking, testing, and reporting.

A key part of the role involves owning and refining the lead generation funnel. You will be responsible for creating and improving landing pages, managing lead forms, and ensuring that all follow‑up processes contribute to a seamless, high‑conversion user journey from first engagement to enrolment. You will analyse campaign performance regularly and use data insights to drive continuous optimisation across creatives, audiences, placements, and overall strategy.

We are looking for a professional with proven experience managing Facebook ad campaigns at scale. Strong analytical ability, excellent attention to detail, and confidence in working with data-led decision-making are essential. You should be comfortable working in a fast-paced, commercially focused environment where innovation, testing, and continual improvement are expected. Exceptional communication skills and the ability to collaborate effectively with marketing, sales, and leadership teams are also important.

In return, you will be joining a modern, supportive, and ambitious workplace with access to high-quality tools, professional development opportunities, and the chance to make a significant impact on a rapidly growing brand. We offer a competitive salary of £60,000–£75,000, 20 days holiday plus bank holidays, a company pension scheme, health and wellbeing support, sponsored training, company events, free on-site parking, and a collaborative office culture designed to help you succeed.

If you are a driven digital marketer with a passion for performance advertising and a desire to contribute to a fast‑paced, energetic environment, we would welcome your application. Apply today to join the growing marketing team at Trade Mastermind