Sales Development Representative (SDR)
This role is based in our London Farringdon office, with a hybrid working pattern of 4 days on‑site and 1 day working from home.
About Logicalis
Logicalis is an IT solutions and services provider, helping to accelerate the digital and IT transformation of all our customers. The importance of a customer’s IT infrastructure, today, is a key focal point for every business. Significant investments have been made over many years to keep pace with the change in technology, and now, more than ever, there is a necessity to modernise infrastructure - faster
As Architects of Change, we design, build, and support technology solutions that enable businesses to innovate, scale, and operate more efficiently. Our expertise spans cloud, networking, data, security, and digital workplace transformation.
Logicalis is part of a global organisation with 6,000+ employees across Europe, North America, Latin America, Asia Pacific and Africa. We are proud to be one of only five Cisco Global Gold Partners and in the top 1% of Microsoft Azure partners worldwide.
The Role
We are looking for a Sales Development Representative (SDR) to join our growing sales team and help generate new business opportunities across the UK and Ireland markets.
This is a 100% outbound prospecting role, focused on building pipeline within mid-enterprise and enterprise organisations.
You’ll be responsible for identifying potential customers, initiating conversations with senior decision-makers, and booking qualified discovery meetings for our sales team.
This role is ideal for someone who thrives in a high-activity, target-driven environment and wants to build a career in enterprise technology sales.
What You’ll Be Doing
- Conduct outbound prospecting through cold calls, email, LinkedIn and other channels
- Identify and engage mid-enterprise and enterprise organisations across the UK and Ireland
- Research accounts to understand their business priorities, IT environment, and key decision-makers
- Generate and qualify new opportunities for the sales team
- Book high-quality discovery meetings with senior stakeholders
- Meet and exceed activity and pipeline generation KPIs
- Maintain accurate records of all activity in CRM (Salesforce)
- Work closely with Account Executives, Pre-Sales, Customer Success and Services teams
- Continuously develop your understanding of the enterprise technology landscape
What We’re Looking For
We’re looking for someone with the drive, resilience and curiosity to succeed in outbound enterprise sales.
You might be a great fit if you have:
- Experience in B2B sales, lead generation, or SDR/BDR roles
- Strong communication and relationship-building skills
- Confidence engaging senior stakeholders in enterprise organisations
- A highly resilient and self-motivated mindset
- Excellent written and spoken English
- Interest in technology, IT infrastructure, or digital transformation
- Experience with sales tools such as Salesforce, HubSpot, Cognism, LinkedIn, Lusha or SalesLoft (desirable)
Why Join Logicalis?
- Opportunity to work with leading enterprise technology partners including Cisco and Microsoft
- Exposure to large enterprise customers across the UK & Ireland markets
- Work alongside experienced enterprise sales professionals and technical experts
- Clear career progression into Account Executive or enterprise sales roles
- Join a business at the forefront of digital transformation and cloud innovation