Sr. Consumer Marketing High-End Shaving

This position is responsible for leading the business of a high-end range of shavers, one of the commercial unlocks in Philips Personal Health. The Shaving business is a foundational pillar of Philips, deeply rooted in the company’s history, legacy, and tradition of innovation.

The Sr. Consumer Marketing Manager High-End Shaving is responsible for spearheading the formulation of marketing objectives by leveraging deep insights into the Consumer Experience Journey, aligning team efforts with strategic business goals. This role entails developing and directing a global integrated innovation and communication roadmap, overseeing product launches, and championing consistent execution across categories to enhance consumer engagement. You will collaborate with finance and regional leaders to devise effective pricing strategies and ensure local market relevance of global initiatives. This person empowers insights teams to generate actionable data, evaluates team performance through in-market analysis, and cultivates a culture of continuous learning and talent development within the organization.

• Lead the formulation of marketing objectives by deeply understanding the Consumer Experience Journey, ensuring team alignment with business goals by identifying consumer behavior shifts and defining triggers and barriers across all touchpoints.
• Develop and direct a global integrated innovation and communication roadmap, overseeing team execution of new product launches, commercial innovation, and always‑on base business initiatives informed by comprehensive consumer, market, and competitor insights.
• Champion the consistent execution of the Consumer Experience Journey across categories, ensuring team members maintain alignment with brand positioning and visual identity, while delivering seamless consumer engagement across global and local touchpoints.
• Strategize with finance and regional business leaders to develop and implement pricing strategies, ensuring teams understand the balance between market competitiveness and profitability, while fostering collaboration to drive long‑term financial sustainability.
• Manage the localization and adaptation of the global roadmap, ensuring teams execute with excellence in translating global strategies into local market relevance, while empowering them to make data‑driven decisions in alignment with local media and channel needs.
• Empower the Consumer and Commercial analytics teams, guiding them to generate actionable consumer, market, and competitor data, and supporting their development in using these insights to influence global innovation and business growth strategies.
• Oversee the development and execution of the rolling Business Region Plan, managing team A&P (Advertising & Promotion) spend and ensuring commercial initiatives are executed efficiently, with clear ownership and accountability for results.
• Evaluate team performance through in‑market analysis, collaborating with Consumer and Commercial analytics teams to track business growth, market share, and brand strength, and coaching team members on optimizing plans and improving future outcomes.
• Partner with sales leaders to co‑develop a comprehensive channel strategy, empowering team members to provide strategic guidance on product placement, pricing, and promotional plans, ensuring strong execution across global and local markets.
• Guide teams responsible for the creation and implementation of shopper marketing plans, ensuring best‑in‑class product launches by providing leadership, removing roadblocks, and developing team capabilities to drive success in retail and e‑commerce channels.

• Master’s degree in Economics, Marketing, Technology, Business Administration or equivalent.
• +7 years of experience in areas such as Product Development, Marketing, Business development, Communication, Sales or equivalent.
• Proven track record of launching NPIs in mature and growth markets.
• Experience in P&L category management.
• Experience in consumer products categories within a large, matrixed organization.
• Self‑starter with the ability to work in a fast‑paced, agile environment.

This position is based in Amsterdam, The Netherlands. For our office‑based teams, this means working in‑person at least 3 days per week.

It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law. As an equal opportunity employer, Philips is committed to fostering a culture where all are treated with respect and professionalism. To ensure reasonable accommodations for individuals protected by Section503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974 and TitleI of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option5, for assistance. Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug‑free workplace. Know Your Rights.